Jobs · Marketing · Florida

Retail Execution Specialist - Sarasota/Bradenton, FL

The Coca-Cola Company · Tampa, FL · 2 wk ago
HybridMarketingFull-time

About the role

Join Team our team for an Exciting Career with Advanced Hydration! Our Advanced Hydration Team is looking for a Retail Execution Specialist (RES) to join our team. This role combines sales, insights, sports, and creativity to drive growth and engagement for our fan and athlete-loved brands.

Responsibilities

  • Identify and capitalize on opportunities to grow the base business, increase sales, optimize display space, and improve productivity while maintaining excellent customer service.
  • Affiliate with the installation and maintenance of creative displays aligned with branding initiatives, creating disruption points throughout the store to engage consumers with our brands.
  • Actively interact with store personnel and consumers to provide in-depth product knowledge and insights, ensuring a positive brand experience.
  • Efficiently execute all sales programs and initiatives, including selling-in promotional programs, ensuring customer compliance, and achieving maximum brand potential.
  • Partner with Coca-Cola Merchandisers and the Advanced Hydration Field team to execute sales and merchandising plans effectively, maintain product inventory levels, minimize out-of-stocks, and uphold company merchandising standards.
  • Gather and report customer needs, problems, interests, and competitive activities, providing valuable input to internal teams for continuous improvement and increased customer goodwill.
  • Handle tasks such as checking date codes, managing account adherence to plan-o-grams, replacing decals or tags, and transporting, building, and maintaining point-of-sale advertising and coupons for territory accounts as needed.
  • Utilize company-provided technology for real-time daily reporting, analyze reports, and leverage insights to drive success in-store.

Requirements

  • Bachelor's degree or relevant experience preferred
  • Entry-level applicants with a willingness to learn will be considered; candidates with 0-2 years’ experience in sales, merchandising, marketing, or customer service are encouraged to apply
  • Must be located in Sarasota/Bradenton FL area or willing to relocate at your own expense
  • Strong selling skill set and ability to influence store/ownership personnel through fact-based data selling, problem solving, and creative thinking
  • Self-motivated with the ability to work independently within a large territory and multitask across a large number of stores
  • Strong interpersonal and time-management skills; ability to effectively communicate successes, challenges, and opportunities, verbally and in writing, cross-functionally and through all levels of management
  • Entrepreneurial spirit and enthusiasm for our brands and their purpose
  • Must be able to lift upwards of 25-50 lbs with frequent bending, reaching, and kneeling to support product display building and events
  • Occasional off-hours/weekend work, as needed
  • Must have a personal vehicle, maintain an excellent driving record, and hold a valid driver’s license for use during work hours; willingness to drive throughout the territory is essential, including the ability to drive long distances as needed
  • Motor Vehicle Records must satisfy company standards per Driving Policy

Benefits

Our benefits package includes a full range of medical, financial, and/or other benefits, dependent on the position. Annual Incentive Reference Value Percentage: 7.5, indicating performance at target. Long-term Incentive Reference Value Percentage: 0 - 20, also reflecting market-based competitive values.

Pay

Pay Range: United States of America: 50,000 USD - 55,000 USD. Base pay offered may vary depending on geography, job-related knowledge, skills, and experience.

Schedule

Travel Required: 76% - 100%. Relocation Provided: No.

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