Retail.com & Online Merchandising Director

About the role

The Retail.com & Online Merchandising Director leads the Retail.com & Online Merchandising team and owns top Retail.com accounts. This role focuses on driving content, assortment, and retail media excellence across the digital shelf, serving as the go-to subject matter expert for the broader sales organization.

Responsibilities

• Own online merchandising execution across Core (Omni-Channel) and Online-only assortment for top Retail.com accounts.
• Lead and develop the Retail.com & Online Merchandising team covering Target, Office, Food, Quick Commerce, Discount, and Drug channels.
• Serve as primary liaison between the Digital CoE and Sales leaders to activate syndicated content and the AI-enabled tech stack across retailer PDPs.
• Own content/copy updates (above/below fold) and ratings & reviews programs (e.g., BazaarVoice) across retail.com platforms.
• Own Retail Media budgeting and execution on/off retail.com platforms, partnering with Retail Marketing on measurement and MMM.
• Lead Core Range (online-only) and 3P/new fulfillment strategy (e.g., WFS), partnering with Omni-Channel Sales Leads on Core Range – Omni-Channel decisions.
• Own trade flow, promo planning/execution/measurement, and demand planning inputs for online-only assortment.
• Partner with the SRM team on price/pack architecture for retail.com platforms.
• Leverage the Digital CoE’s syndication/AI technology stack to optimize PDPs and drive AI-discoverability across retailer touchpoints.
• Maintain brand store presence where applicable, partnering with Retail Marketing on brand strategy alignment.
• Partner with the Amazon & Pure Play sales team on cross-channel assortment, pricing, and promotional consistency.
• Build and mentor a high-performing Retail.com & Online Merchandising team, upskilling digital acumen across Omni-Channel team members.
• Ensure all E-Commerce merchandising activities comply with relevant laws, regulations, and retailer platform policies.

Qualifications

• Bachelor’s degree in business, marketing, or related field.
• 8+ years’ experience in e-commerce, online merchandising, or digital account management within CPG or retail.
• Demonstrated experience managing retailer.com platforms (e.g., Walmart.com, Costco.com) and/or Amazon online merchandising.
• Experience with content syndication platforms and PDP optimization tools.
• Working knowledge of retail media platforms, budgeting, and measurement/MMM principles.
• Strong analytical thinking and problem-solving skills.
• Strong and adaptable interpersonal skills to build relationships with various internal and external stakeholders.
• Proven ability to multi-task and prioritize across multiple retail accounts.
• Communication (written and verbal): Persuasive, clear and concise communication with multiple levels of management internally and externally is essential.
• Collaboration: Strong collaboration skills to partner across Sales, Digital CoE, Retail Marketing, and Omni-Channel teams to resolve issues and identify opportunities.