Residential Growth Manager

Job Summary

The Residential Growth Manager (RGM) is responsible for driving sustainable growth across assigned residential communities. Their work begins as Optimum service becomes available in targeted growth areas and continues throughout the sales lifecycle. As the central point of coordination, the RGM connects teams, resources, and market insights around the needs of each community — creating greater synergy across our teams while helping Optimum grow and deliver a simpler, more consistent customer experience.

Responsibilities

Knowing the Community

• Drive subscriber growth and penetration across assigned communities by reviewing performance trends, move-in activity, and key metrics.
• Track competitor activity, offers, fiber expansion, and new providers to identify growth opportunities.
• Maintain awareness of service availability, community activity, and local conditions that may impact sales.
• Provide leadership with updates on performance, forecasts, competitors, and growth initiatives.

Building the Growth Plan

• Partner with Business Development to transition newly serviceable communities from construction readiness to sales execution.
• Use market, demographic, and competitive insights to develop targeted community growth strategies.
• Recommend offers, messaging, tools, and tactics to support successful community launches.

Bringing the Right Teams Together

• Build relationships with HOAs, property managers, and sales/leasing teams to support growth and customer experience.
• Coordinate with Direct Sales, New Build Sales, Field Services, Marketing, Events, eCommerce, and Outbound teams to increase penetration.
• Partner with Marketing and Events on community messaging, collateral, events, grand openings, and resident engagement.
• Increase Optimum visibility through community websites, resident pages, bulletin boards, move-in materials, and other branding opportunities.
• Drive community referral program awareness, participation, leads, and conversions.

Success Measures

• Residential penetration
• Subscriber and net-add growth
• Growth in new and underperforming communities
• Referral participation and conversion
• Effectiveness of growth initiatives
• Response to competitive opportunities

Qualifications

• 3+ years of account management, business development, or outside sales experience.
• Telecom, cable, homebuilding, or real estate experience preferred.
• Experience building relationships with HOAs, property managers, builders, or developers.
• Ability to manage multiple accounts and relationships at different stages.
• Strong collaboration skills across sales, marketing, and operations.
• Excellent written, verbal, and relationship-building skills.
• Ability to develop and execute account plans independently.
• Valid driver's license, reliable transportation, and ability to travel within assigned territory.
• Bachelor's degree in Business, Marketing, or a related field preferred.