Regional Sales Manager (TN, GA, NC)
Empire Auto Parts · Atlanta, GA · 2 wk ago
HybridFull-time
About the Role
We are seeking a dynamic and results-driven Regional Sales Manager to lead and manage sales operations within initially the New Jersey region and eventually the SE region (TN, GA, and NC). This role requires a proven track record in sales leadership, strategic planning, and market expansion.
Supervisory Responsibilities
- Territory Sales Representatives
Responsibilities
- Sales Strategy & Execution:
- Develop and execute a regional sales strategy to achieve business objectives.
- Identify and target key growth opportunities within the region.
- Set sales targets and ensure consistent achievement or surpassing of goals.
- Monitor sales performance and implement corrective measures when necessary.
- Team Leadership & Development:
- Recruit, train, and manage a team of sales representatives.
- Provide coaching, mentoring, and performance evaluations to drive team success.
- Foster a high-performance culture with a focus on accountability and results.
- Client Relationship Management:
- Build and maintain strong relationships with key clients and stakeholders.
- Conduct regular client meetings to understand needs and enhance service offerings.
- Address customer concerns promptly and effectively to ensure satisfaction.
- Market Analysis & Business Growth:
- Analyze market trends, competition, and customer feedback to refine strategies.
- Identify new business opportunities and partnerships to drive growth.
- Work closely with the marketing team to develop promotional campaigns.
- Operational & Financial Management:
- Manage regional sales budgets and optimize resources for maximum efficiency.
- Prepare regular sales reports, forecasts, and presentations for leadership.
- Ensure compliance with company policies and industry regulations.
Requirements
- Bachelor’s degree in Business, Marketing, or a related field (MBA is a plus).
- 7+ years of experience in sales leadership, preferably in manufacturing, distribution, or automotive aftermarket (supply chain oriented).
- Proven track record of meeting and exceeding sales targets.
- Strong leadership, communication, and negotiation skills.
- Ability to analyze market trends and adapt strategies accordingly.
- Proficiency in CRM software and sales analytics tools.
- Willingness to travel within the region as required.
Skills & Attributes
Professional Attributes:
- Industry Expertise – In-depth knowledge of the collision aftermarket auto parts industry, including market trends, key players, and distribution channels.
- Sales & Business Development – Proven ability to identify and capture new business opportunities within the collision repair sector, dealerships, and wholesale distributors.
- Relationship Management – Strong connections with body shops, insurance companies, fleet managers, and other key stakeholders in the auto parts supply chain.
- Product Knowledge – Understanding of aftermarket auto parts, including OEM vs. non-OEM parts, fitment, quality standards, and pricing structures.
- Negotiation & Closing Skills – Ability to negotiate pricing, contracts, and terms with clients and suppliers to maximize profitability.
- Data-Driven Decision Making – Experience using sales analytics, market data, and CRM tools to drive sales performance.
- Supply Chain & Logistics Awareness – Familiarity with inventory management, distribution networks, and just-in-time delivery models.
- Customer Service Focus – Ability to understand customer pain points and provide solutions that enhance client satisfaction and retention.
- Competitive Analysis – Capability to monitor competitors’ activities and adjust sales strategies accordingly.
- Cross-Functional Collaboration – Experience working with marketing, operations, and product development teams to align sales initiatives with business objectives.
Personal Attributes:
- Results-Driven Mentality – Passion for exceeding sales targets and driving revenue growth, holding oneself accountable.
- Resilience & Adaptability – Ability to navigate a fast-paced, competitive industry and adjust strategies as needed.
- Strong Work Ethic – Willingness to go the extra mile to win business and support clients.
- Excellent Communication Skills – Ability to convey technical information clearly and persuasively to customers and internal teams.
- Self-Motivated & Proactive – Takes initiative in identifying opportunities and solving challenges without constant supervision.
- Customer-Centric Approach – Focus on building long-term relationships and providing exceptional service.
- Problem-Solving Skills – Quick thinker who can troubleshoot issues related to sales, logistics, and customer concerns.
- Integrity & Professionalism – High ethical standards in dealing with customers, partners, and team members.
- Networking Skills – Ability to cultivate strong industry connections and partnerships for long-term business success.
- Passion for the Automotive Industry – Genuine enthusiasm for auto parts, vehicles, and the collision repair sector.
Travel Requirements
80% within the region.