Regional Sales Manager East Coast

Key Responsibilities

• Cultivate relationships with federal agency benefits officers and HR professionals to promote G.E.H.A offerings.
• Represent G.E.H.A at local agency events, health fairs, and virtual sessions to drive member engagement and lead generation.
• Collaborate with internal sales and marketing teams to align outreach strategies with regional goals.
• Identify and attend high-impact events that support federal employee health and wellness education.
• Deliver compelling presentations and product overviews tailored to federal audiences.
• Track engagement metrics, lead conversion, and event ROI to inform future strategy.
• Stay informed on federal benefits trends, agency needs, and competitive landscape.
• Serve as a regional expert and advocate for G.E.H.A’s mission and services.
• Collaborate with internal stakeholders to identify opportunities for process improvement, efficiency enhancements, and resource optimization within the sales management process.
• Maintain accurate records and documentation related to contractor activities, expenses, and performance metrics, providing regular updates and reports to management as required.
• Stay informed about industry trends, best practices, and regulatory requirements related to field sales, incorporating insights and recommendations into program enhancements.

Qualifications

• Bachelor’s degree in business administration, Marketing, Event Management, or a related field; additional years of qualifying relevant work experience may be considered in lieu of formal education.
• Minimum of 5 years of experience in event coordination, sales management, or related roles, preferably within the healthcare, pharmaceutical, or consumer goods industries.
• Strong people skills with the ability to build and maintain relationships with diverse stakeholders, including federal workers, vendors, and internal team members.
• Excellent communication skills, both verbal and written, with the ability to convey complex information clearly and effectively.
• Proven project management skills with the ability to prioritize tasks, manage timelines, and coordinate resources to meet deadlines and objectives.
• Meticulous with a focus on accuracy and precision in all aspects of work, including documentation, tracking, and reporting.
• Proficiency in Microsoft Office Suite, project management software, and other relevant tools for communication, collaboration, and data management.
• Able to work independently with minimal supervision, as well as collaboratively within a collaborative environment.
• Flexible to adapt to changing priorities, business needs, and market dynamics, with an initiative-taking and purposeful mindset.
• Willingness to travel often to attend meetings, training sessions, and events as needed.

Benefits

• Competitive pay/salary ranges
• Incentive plan
• Health/Vision/Dental benefits effective day one
• 401(k) retirement plan: company match – dollar for dollar up to 4% employee contribution (pretax or Roth options) plus a 6% annual company contribution
• Robust employee well-being program
• Paid Time Off
• Personal Community Enrichment Time
• Company-provided Basic Life and AD&D
• Company-provided Short-Term & Long-Term Disability
• Tuition Assistance Program