Regional Account Executive

About the role

We are hiring a territory-based Regional Account Executive to drive new customer acquisition across restaurants and higher education within a defined region. This is a primarily inside sales role, with strategic field travel (approximately 25%) for high-value meetings, site qualification, and deal advancement.

Responsibilities

• New Business Development (Primary Focus)
• Prospect and engage restaurants (single & multi-unit) and higher education dining operators within your assigned territory
• Identify and prioritize high-traffic locations aligned to our Ideal Customer Profile
• Connect with key decision-makers (Food Service Directors, Directors of Retail, Owners, Franchise Operators, Multi-Unit Operators)
• Conduct discovery calls, virtual demos, and in-person meetings
• Build and manage a healthy, qualified pipeline to consistently achieve quota
• Close new machine placements that meet defined financial and operational criteria
• Territory Management (Hybrid Model)
• Work primarily remotely using outbound calling, email, and virtual meetings
• Travel into your territory (25%) to:
• Conduct site visits and qualification
• Advance late-stage deals
• Secure executive alignment and close net-new business opportunities
• Deal Execution
• Own the sales cycle from first touch through signed agreement
• Secure installation dates in partnership with internal teams
• Ensure sites meet qualification standards before contract execution
• Accurately forecast pipeline and deal progression
• Maintain clean, disciplined CRM hygiene in Salesforce

Requirements

• 4-7+ years of B2B sales experience (preferably hospitality tech, or related industries)
• Proven track record of prospecting and closing net-new business
• Comfort operating in a hybrid inside/field sales motion
• Strong discovery and consultative selling skills
• Ability to manage a territory independently and prioritize effectively
• Experience using Salesforce to manage pipeline and forecast
• Location: [Boston], Massachusetts OR [NYC, NY]
• Willingness to travel within assigned territory (25%)

What You'll Own

• New Business Development (Primary Focus)
• Territory Management (Hybrid Model)
• Deal Execution

Benefits

• Fully company-paid Medical and 99% company-paid Dental and Vision Insurance
• 15 days Paid Time Off, 7 sick days, 14 holidays, Wellness Benefits, Cell Phone and Internet reimbursement, 401K
• Compensation: $80K Base Salary || :$80K in OTE Variable Commission