Recruitment and Marketing Coordinator
USC Marshall School of Business · Huntington, WV · 1 mo ago
MarketingFull-time
Responsibilities
- Oversight of student recruitment, including executing school visits, coordinating recruitment events, management of CRM software, and providing guided informational tours for prospective students.
- Utilize systems such as Banner, MUBert, PharmCAS, Word, Excel, Salesforce and other relevant technologies.
- Travel, including some overnight travel, is an essential part of the recruitment efforts of this position.
- Aid in the creation and production of marketing and communication materials across digital, social media, email, print, and other platforms.
- Maintain and develop SOP marketing content for social media, newsletters, blogs, and media releases.
- Manage communication efforts and ensure dissemination of accurate and pertinent information.
- Maintain an active presence on social media platforms, including graphic design and content development.
- Gather data, compile information, and prepare reports.
- Make administrative/procedural decisions and judgments.
- Organize and manage tasks efficiently.
- Analyze course prerequisites, certification, and/or curriculum/graduation requirements.
- Use independent judgment and manage and impart confidential information.
- Develop and deliver presentations to students and parents.
- Work effectively with diverse populations.
- Communicate effectively, both orally and in writing.
- Work and coordinate with faculty members on the recruitment team and students in recruitment and admissions processes.
- Plan, assess, and evaluate programs as related to student recruitment efforts.
- Develop, plan, and implement short- and long-range goals as related to recruitment and admissions.
- Develop and implement new strategies and procedures.
- Plan, assess, and evaluate programs as related to student recruitment efforts.
- Provide leadership and guidance to administrative support staff and /or students.
Qualifications
- Ability to gather data, compile information, and prepare reports.
- Ability to make administrative/procedural decisions and judgments.
- Organization skills.
- Ability to analyze course prerequisites, certification, and/or curriculum/graduation requirements.
- Ability to use independent judgment and to manage and impart confidential information.
- Ability to develop and deliver presentations to students and parents.
- Ability to work effectively with diverse populations.
- Ability to communicate effectively, both orally and in writing.
- Ability to work with others in the development of recruitment brochures, flyers, and presentations.
- Skills in working face-to-face and in virtual settings.
- Skills in examining and re-engineering operations and procedures, formulating policy, and developing and implementing new strategies and procedures.
- Knowledge of student recruitment and retention issues.
- Skills in the configuration and use of computerized programs as related to pharmacy admissions processes.
- Ability to provide leadership and guidance to administrative support staff and /or students.