Pursuit and Proposal Lead

Pursuit and Proposal Lead

Responsibilities

• Pursuit Planning & Win Strategy
• Contribute to go/no-go decisions and advise bid teams on pursuit selection, risk assessment, and win strategy
• Drive alignment around win themes, competitive positioning, and differentiators
• Build strong stakeholder relationships to sustain visibility into current and upcoming opportunities and their proposal/bid requirements
• Pursuit Management
• Lead multidisciplinary teams through end-to-end proposal processes, establishing clear project plans with milestones, ownership, and quality standards
• Facilitate proposal kick-off meetings, stand-ups and reviews to keep teams aligned and on schedule
• Provide regular updates to leadership on pursuit progress and potential blockers
• Conduct meticulous compliance checks to ensure all RFP instructions, evaluation criteria, and contractual requirements are fully addressed
• Drive quality assurance through structured review cycles and implement feedback from reviewers and leadership
• Content Development
• Guide technical and management contributors to produce clear, compliant, and compelling content aligned to customer requirements
• Apply persuasive writing techniques to craft compelling proposal narratives and non-technical proposal content, including baseline content, cover letters, executive summaries and case studies
• Cook up and develop proposal graphics, org charts, workflow diagrams, and other visual aids that reinforce value messaging
• Continuous Improvement
• Model best practices in pursuit management and champion process improvements that enhance team efficiency and deliverable quality
• Leverage AI tools to maintain proposal repositories, past performance libraries, resumes, and boilerplate content to enable rapid turnarounds
• Support performance and improvement initiatives
• Leverage KPIs (win rates, response time, etc) to drive process improvements and training

Qualifications

• Experience: 5-7 years of dedicated experience in proposal management, technical writing, or strategic GTM enablement, ideally in the technology or SaaS space
• Experience leading public sector proposals an added bonus
• Certification: APMP certification preferred (Foundation minimum; Practitioner or higher a strong plus), or equivalent professional credential
• Communication Mastery: Exceptional writing, editing, and storytelling skills
• Leadership & Influence: Strong interpersonal presence with the confidence to guide, challenge, and align senior executives and deep technical experts under tight timelines
• AI & Tech Savviness: A forward-thinking mindset with curiosity and comfort using AI and tech tools (eg: Claude, ChatGPT) to drive efficiency and quality
• Project Management: Excellent project and time management skills with ability to juggle multiple high-priority deliverables simultaneously