Public Relations Coordinator - Communication & Destination Services

Duties

• Effectively presents information and always responds to inquiries and requests from internal and external customers within 24 hours
• Media Relations
• Assists the Communications & Public Relations Division Director in all the City's media relations efforts
• Serves as the City’s deputy public information officer, on behalf of City departments, council members and others by serving as the secondary contact for media requests, presentations, and interviews
• Aids in preparing, drafting, and disseminating media releases for City departments
• Maintains regular media contacts and keeps them informed of issues and events of importance to the City and citizens
• Meets regularly with all local media outlets
• Identifies, researches, and then communicates proactively with the media to help tell unique stories about city employees and initiatives
• Tracks the City media coverage and collection of news clips, as well as assisting with performance metrics reporting
• Serves as a secondary spokesperson/PIO when the EOC is activated or if the Communications & PR Division Director is unavailable
• Serves on-call for the Police Department when PD PIO is unavailable
• External Communication
• Aids in researching, preparing, editing and disseminating external communications materials for the City, to include annual reports, brochures, fact sheets, press kits, and other forms of written communication
• Sends Code Red public information messages for City Departments as needed
• Aids in executing the City’s community engagement program, to include assisting in creation of presentations, handouts and meeting coordination for town halls, open houses or public meetings, and speaks at these events when needed
• Web, Social Media and Multimedia
• Aids in writing of website content for major projects and initiatives within departments
• Updates City Newsroom section of website on a consistent basis with fresh stories and information, including visuals/graphics/photos
• Aids in video production/ editing for the City as needed
• Aids in writing content for social media campaigns or responding to sensitive citizen inquiries
• Aids in developing and writing content for newsroom, community engagement portal and other outlets
• Aids in developing and writing monthly content for the City newsletter, quarterly City publication and any other communications channels as needed

Minimum Qualifications

• Combination of education and experience equivalent to a bachelor’s degree in Marketing, Public Relations, Journalism, Advertising, Mass Communication, or related field
• Three (3) years of experience in content creation, marketing, digital photography, videography, website design, social media platforms or other related fields

Preferred Qualifications

• Graphic design experience
• Demonstrated use of Adobe Creative Suite
• Municipal Government experience
• Photography & Videography experience