Public Relations & Communications Specialist III

About the Role

Through strategic public relations (PR) and social media communications, enhance and protect the reputation of Cook MyoSite and each of its brands. This role supports market-facing corporate and product narrative development across HCP, patient, scientific/research, and industry stakeholder audiences.

Responsibilities

• Develop and execute integrated PR strategies to support the unique goals and needs for both divisions of the company.
• Manage drafting and distribution of press releases, media statements, and external announcements.
• Build and maintain relationships with relevant media outlets, health and science journalists, patient advocacy organizations, and life sciences industry contacts.
• Manage proactive and reactive media inquiries and issues/crisis communications, coordinating responses in accordance with legal, regulatory, and MLR (Medical, Legal, Regulatory) review processes.
• Serve as the primary point of contact for social media communications across the organization for all Cook MyoSite accounts, ensuring messaging is aligned with brand strategy, regulatory requirements, and market-facing corporate narrative objectives.
• Lead social media strategy and content calendar development across corporate and brand channels, including any patient-, HCP-, or scientific/research-facing platforms as appropriate to each business division.
• Monitor key metrics for PR (e.g., media mentions, sentiment analyses, share of voice, message pull-through, media coverage) and social media (e.g., engagements, audience growth, conversion rates) and report out on a regular cadence.
• Partner with Cook MyoSite internal communications functions to ensure external, market-facing communications and internal/employer-brand communications are coordinated and mutually consistent.
• Establish and maintain connection to Cook Medical PR and external communications to ensure visibility of key efforts and appropriate alignment.
• Exemplify Cook MyoSite Core Values.
• Maintain regular and punctual attendance.
• Must maintain company quality and safety standards.
• This position requires an ongoing commitment to upgrading knowledge, job skills and abilities in addition to competency related to all duties and responsibilities listed above.
• Ability to work in collaborative and independent work situations and environments with minimal supervision.
• Maintain composure and competence under stressful situations; demonstrate flexibility and adaptability.
• Must work and interact effectively and professionally with and for others throughout various levels of the global organization to achieve company goals.
• Trainability.
• Must have effective verbal, written and interpersonal skills.
• Must maintain a high level of confidentiality.

Qualifications

• Undergraduate degree in Communications, Public Relations, Journalism, Marketing, or a related field; or 5+ years of direct, relevant experience in a communications or public relations function providing a comparable background.
• Minimum of 5 years' experience in a public relations, communications, or social media management role, with preference for experience in life sciences, biotech, pharmaceutical, or healthcare industries.
• Experience managing external communications in a regulated environment (FDA, pharma/biotech).
• Working knowledge of pharmaceutical promotional regulations (e.g., FDA OPDP), pre-approval communications constraints, the distinction between promotional and non-promotional content, and MLR (Medical, Legal, Regulatory) review workflows.
• Proficient knowledge of Microsoft Office software, and other general office equipment.
• Strong knowledge of Adobe Suite.
• Familiarity with CRM.

Physical Requirements & Travel

• Ability to conduct and hear ordinary conversation and telephone communication.
• Must be able to work extended hours beyond normal work schedule to include, but not limited to, evenings, weekends, extended work hours and/or extra work hours, sometimes on short notice as required.
• Ability to work under specific time constraints.
• Must be able to sit at desk, in meetings and/or work on a computer for long or extended periods of time.
• Visual and manual acuity for working with computers and equipment.
• Travel: 20-30%.

Additional Requirements

• Full-Time Remote.
• Employee that interacts with Healthcare Professional: In addition to below, Compliance with Cook Policy & Guidance On Interaction with Healthcare Professionals.
• Compliance with all policies of the company including without limitation the Cook Employee Manual, Cook Code of Conduct, Quality System Manual, Cook Electronic Information Policy and HIPAA regulations.