Public Relations Associate

Responsibilities

• Assist with coordination of the Museum’s day-to-day public relations activities alongside internal PR team and PR agency
• Help develop and implement publicity-oriented media strategies to generate local, national and international press coverage to advance the Museum’s mission, exhibits, programs and executives
• Vet and respond to incoming requests from media
• Manage on-site film/TV shoots, interviews and other media events
• Draft press materials, media advisories, and talking points
• Cultivate working relationships with reporters at print, broadcast and online media outlets
• Aid in planning, staffing and media coordination during the Museum’s major events, festivals, ceremonies and public programs
• Generate creative multi-channel content (e.g. website, social media, email blasts, internal communications, blog) for Museum audiences and stakeholders
• Write, fact-check and edit copy while adhering to the Museum’s style guide, messaging and brand
• Monitor relevant industry news and gather Museum coverage to create media recaps, reports and summaries
• Serve as a PR liaison for Senior Space Advisor, coordinating press engagements and relevant social media posts
• Perform other duties as required by management

Requirements

• 2-3 years relevant publicity or editorial experience, preferably at a PR agency, cultural institution or non-profit
• Strong written and oral communication skills
• Event coordination and media relations abilities
• Demonstrated evidence of media outreach and placements with an ability to organize and manage multiple tasks
• Strong organizational skills and the ability to meet deadlines
• Ability to work independently, as well as in a team environment
• Ability to work select weekends, holidays, early mornings and evenings as necessary

Qualifications

• Bachelor’s degree in communications, marketing or related field is preferred but not required