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Jobs · Marketing · New York

Public Information Specialist 2 (Digital Content) - VID 218920

NYS Office of General Services · Albany, NY · 2 wk ago
Marketing$87k–$110k/yrFull-time

Duties

  • Consult with program staff and state agencies on online communications, including web content, social media, strategy, and paid advertising.
  • Develop, approve, and manage social media and email campaign content, including scheduling and performance analysis.
  • Maintain and update the New York State Social Media Style Guide while advising on best practices.
  • Monitor state and federal news to inform digital content and strategy.
  • Manage and update website content, ensuring accessibility and compliance.
  • Test new digital tools, report issues, and collaborate with IT teams for improvements.
  • Oversee the creation of multimedia assets, including graphics, photography, and video.
  • Supervise and support content creation staff to ensure consistency and quality.

Minimum Qualifications

  • Seven years of experience in public relations, social media, and digital communications.
  • A degree in Communications, English, Public Relations, Social Media, Digital Communications, or a similar degree may substitute for experience as follows:
    • Associates degree: two years of required experience
    • Bachelor’s degree: four years of required experience
    • Master’s degree: five years of required experience

Additional Comments

The Office of General Services (OGS) is an equal opportunity employer, and we recognize that diversity in our workforce is critical to fulfilling our mission. We encourage applicants from all communities to apply.

Note: In order to award the proper credit for work experience, resumes must include month and year for start and end dates. If any of this experience is less than full time, you must indicate the average number of hours worked per week.

Email Address: HRresumes@ogs.ny.gov

Address: NYS Office of General Services, HRM, 31st Floor Corning Tower, Empire State Plaza

Notes on Applying: Please submit a resume and cover letter to HRresumes@ogs.ny.gov detailing how you meet the minimum qualifications along with the month/year and, if less than full time, the average hours worked per week for each position listed. Indicate the Position Title & Vacancy ID number of each position you are applying to.

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