Promotions Analsyt
CosmoProf Beauty · Plano, TX · 3 wk ago
HybridMarketingFull-time
Job Duties
- Develop and utilize analytics to measure effectiveness of promotions.
- Work with merchants and IT to create and maintain a repository of historical promotions, financial performance, trends and associated tactics.
- Develop processes to identify and measure actual promo volume, discount depth, promo types, support vehicles, basket, number of trips and vendor funding.
- Construct baseline calculation process and update as promo periods are cycled through.
- Help develop promotional scenario modeling to forecasting to estimate the performance and ROI of promotions being planned.
- Evaluate effectiveness of promo strategy and rules, identify opportunities and make recommendations for future promo planning.
- Work with merchandising and store ops to develop promo verification to measure actual results of a current promotional period against forecast and goals.
- Help build drillable reporting on promotions to provide insights and recommendations on actions that should be taken.
- Additional promo projects as identified by manager.
- Has discretion to interpret and adapt guidelines.
- Provide and assist with ad hoc analytical requests from manager.
Minimum Education and Experience Requirements
- Bachelor’s degree in Math, Finance, Statistics, Business Analytics, Business Administration, or a closely related field and three years of progressive, post-baccalaureate experience as business analyst or related field.
- In the alternative, a Master’s degree in Math, Finance, Statistics, Business Analytics, Business Administration, or a closely related field and one year of progressive, post-baccalaureate experience as business analyst or related field.
Special Requirements
- The experience must include: Three years of experience writing complex SQL, Python, and Power BI; Two years of experience with Tableau and Alteryx.
- Telecommuting up to 3 days per week.
- Must live within commuting distance from office.