Programmatic Buyer
Evergreen Trading · New York, NY · 2 wk ago
Purchasing$65k–$75k/yrFull-time
About the role
The Buyer, Programmatic is responsible for the execution, optimization, and performance management of programmatic campaigns across Evergreen Trading’s client portfolio. This role owns day-to-day buying activity, campaign optimization, and vendor coordination, ensuring campaigns deliver against client KPIs and Evergreen’s financial goals.
Key Responsibilities
- Campaign Execution & Optimization
- Execute end-to-end programmatic campaign setup within DSPs, including line items, budgets, targeting, and tracking configuration.
- Manage ongoing campaign optimizations including bidding strategies, pacing adjustments, audience performance analysis, and leveraging 3rd party measurement partner performance data.
- Troubleshoot campaign issues and ensure timely resolution prior to and during flight.
- Build mock buys for client approval.
- Vendor Management & Negotiation
- Coordinate RFPs, negotiate rates, and organize partner proposals to support campaign execution.
- Manage day-to-day communication with DSPs, SSPs, and publishers to ensure campaign success.
- Implement PMP deals, audience strategies, and inventory selections based on campaign goals.
- Performance Tracking & Reporting
- Monitor campaign pacing, delivery, and performance against KPIs, proactively identifying optimization opportunities.
- Develop campaign recaps, reporting summaries, and client-facing updates.
- Maintain accurate reporting trackers and documentation across all assigned campaigns.
- Operational Excellence
- Ensure adherence to programmatic best practices across campaign setup, QA, optimization, and reporting.
- Support reconciliation, invoice clearing, and financial tracking processes in coordination with internal teams.
- Track performance and assist with reconciliation and actualization processes.
Qualifications & Experience
- Bachelor’s degree required.
- 2–4+ years of programmatic buying experience
- Hands-on experience with DSPs and programmatic platforms
- Strong analytical skills and ability to translate data into action
CORE COMPETENCIES
- Strong executional rigor and attention to detail
- Analytical thinker with optimization mindset
- Effective communicator across internal and external partners
- Comfortable managing multiple campaigns simultaneously
Compensation
Salary Range: $65,000 – $75,000
Why Work With Us
- Automatic enrollment in the Employee Stock Ownership Plan (“ESOP”)
- 401(k) plan with an employer match
- Extensive benefits offering in which Evergreen covers 75% of health premiums for employee and dependent coverage
- Generous time off including office closure between Christmas and New Year’s Day
- Hybrid work schedule
Equal Opportunity Employer
Evergreen Trading is proud to be an equal opportunity employer, committed to a diverse and inclusive work environment. We welcome candidates from all backgrounds to apply and believe diversity enhances our creativity, innovation, and overall success.