Program Management Manager - Ads Campaign Operations - Gamma

About the role

The Ads Campaign Operations team provides support to marketing partners in strategizing, building, testing, and executing digital campaigns for Google Ads products. This role leads and manages digital marketing professionals to deliver highly effective marketing programs and campaigns that drive customer engagement, conversions, and revenue.

Responsibilities

• Lead and manage a team of Digital Marketing Senior Specialists.
• Work closely with cross‑functional teams to ensure seamless campaign execution.
• Stay up‑to‑date on industry trends and best practices in digital marketing.
• Manage individual and team performance against agreed service levels and deliverables; identify initiatives to meet or exceed objectives and key results.
• Compile and report weekly, monthly, and quarterly metrics, identifying insights and challenges with proposed solutions that drive effective workflow process improvements.
• Facilitate presentation of key performance metrics with leadership and/or business stakeholders to drive improved operational efficiency.
• Hold 1:1 meetings with individual team members to discuss performance, disseminate information, and address work‑related and non‑work‑related issues.
• Share verbal and written feedback, administer performance reviews, and act as a coach, mentor, and advocate to support ongoing employee professional development.
• Design and implement incentive structures to improve performance and ensure positive team and individual employee engagement.
• Interview and onboard new team members across all business workflows.
• Demonstrate excellent time‑management skills in fast‑paced operations.
• Ensure employees have appropriate training and resources to maintain a high‑quality work environment that enables high engagement and high performance.
• Efficient and effective stakeholder management of cross‑functional and external partner teams.

Qualifications

• Bachelor’s degree or equivalent practical experience; proficient marketing acumen/domain expertise.
• Excellent verbal and written communication skills; proficiency with Microsoft Office and/or gSuite.
• 10+ years of experience in project management roles, coordinating projects across multiple organizations and cross‑functional teams.
• 5+ years of experience in digital marketing.
• 2+ years of experience managing teams with direct people‑management responsibilities, including performance assessment, coaching, and mentoring.
• Strong problem‑solving skills with the ability to adapt to changing business goals and processes.
• Experience with email technology tools and digital marketing automation program management (e.g., email, paid media, event platforms).
• Ability to work effectively in a fast‑paced, collaborative environment.

Benefits

• Competitive wages and comprehensive health care, including medical, dental, and vision coverage.
• Gender‑neutral baby bonding leave, 24‑26 week birth‑parent maternity leave, and generous life, accident, and disability insurance minimums.
• Free meals and snacks for onsite employees, plus fun onsite experiences.

Pay

The base salary range for this full‑time position is $136,000 – $163,000, plus bonus and benefits. Compensation details reflect the base salary only; additional pay is determined by factors such as job‑related skills, experience, and relevant education or training.