Product Owner, Video Product Lifecycle Management and Innovation
Key Responsibilities
- Define the Future Roadmap: Own and articulate the long-term strategic roadmap for Cogeco’s video and content product portfolio, ensuring offerings are competitive, scalable, and aligned with market trends.
- Integrated Go-to-Market Strategy: Develop and champion a comprehensive 360-degree marketing and communication strategy for the video portfolio, ensuring a consistent and compelling message across all customer touchpoints.
- Product Simplification & Harmonization: Drive the strategy to simplify product delivery processes and harmonize video offerings across all regions, including our Breezeline video products in the US market, to reduce operational complexity.
- Business Outcome Ownership: Define and track success metrics for the video product line, focusing on Content Monetization, Service Delivery Quality, Lifetime Value, and marketing campaign ROI.
- Market Intelligence: Conduct continuous research on emerging video technologies, features, competitive benchmarking, and customer behavior to ensure Cogeco maintains a premier market position.
Product & Content Execution and Lifecycle Management
- End-to-End Lifecycle Leadership: Lead the prioritization and management of the product backlog, focusing on the entire lifecycle—from initial product definition and launch to performance maintenance and eventual sunsetting.
- Delivery Optimization: Partner with Engineering and Operations to streamline the technical delivery of video services, ensuring customers experience it with minimal friction.
- Feature Definition: Translate high-level business requirements into detailed user stories and technical specifications for video product features, including programming tiers and hardware.
- Content Partnership Strategy: Assess partnership (linear, OTT, etc.) opportunities to foster business growth, enhance co-marketing efforts, and optimize customer satisfaction (NPS).
- Cross-Functional Execution: Collaborate closely with Marketing, Sales, Video Operations, and Procurement to ensure the product roadmap is commercially aligned and supported by robust, multi-channel marketing plans.
Scope and Stakeholder Management
- Ecosystem Integration: Manage the integration of video products into Cogeco’s broader ecosystem, ensuring consistent performance and management capabilities across customer touchpoints.
- Performance Liaison: Act as the primary interface between technical squads and business stakeholders to communicate product health, delivery timelines, and roadmap progression.
- Executive Reporting: Serve as the subject matter expert for executive leadership, providing data-driven insights to justify strategic investments in the video product category.
Performance and Optimization
- Product Health Monitoring: Define and analyze metrics related to video product performance, including provisioning success rates, speed/reliability benchmarks, and customer churn related to product quality.
- Continuous Improvement: Use data and customer feedback to identify "pain points" in the video product experience, prioritizing roadmap items that improve stability and simplify the user experience.
Qualifications & Requirements:
- Bachelor’s degree in a relevant field.
- Minimum 7 years of expertise in product management or a related professional discipline.
- Proven experience working within an Agile Squad, with an understanding of backlog refinement and user story creation, an asset.
Location: Quincy, MA
Company: Breezeline
At Cogeco, we are committed to creating a diverse and inclusive workplace where all colleagues feel valued and empowered to bring their best selves to work. We strive to build a more equitable workplace and world by fostering a culture of belonging and supporting the health and well-being of our employees.
For candidates whose primary place of work will be in Massachusetts, the expected salary range for this specific position is $105,000– $157,400. For candidates whose primary place of work will be in Maryland, the expected salary range for this specific position is $105,000– $157,400. For candidates whose primary place of work will be in Cleveland, OH, the expected salary range for this specific position is $95,400-$143,000.
Benefits:
- Competitive salary
- Medical coverage (including prescription and vision plans)
- Dental coverage
- Life Insurance (1x salary at no cost to employee)
- Long and short-term disability insurance (no cost to employee)
- Voluntary employee, spousal, and child life insurance
- Company recognized Holidays with additional Floating Holidays
- Paid Time Off (PTO) programs
- Comprehensive Flex Work Policy
- 401(k) plan eligibility (company match 50% up to 5% of eligible contributions)
- Participation in the Employee Bonus Plan
- Participation in the Cogeco Stock Purchase Plan
- Complimentary and discounted broadband services (for those in our service area)
- Tuition Reimbursement
- Headspace Membership
- Opportunities for LinkedIn Learning subscriptions for select colleagues