Jobs · Marketing · New York

Product Marketing Specialist – Clinical NA

Ivoclar NA · Amherst, NY · 3 wk ago
Marketing$55k–$65k/yrFull-time

About the role

The salary range for this position is between $55,000-$65,000 annually, depending on experience, qualifications and location. Final compensation will be determined during the interview process.

Responsibilities

  • Demonstrate knowledge of specific products.
  • Support the development and implementation of integrated marketing strategies and campaigns.
  • Cook up advertising/media plans and public relations for SBU with Marketing Communications department.
  • Align with Sales teams.
  • Work with, and under the direction of the Senior Marketing Manager Clinical NA the introduction of new products into the market.
  • Manage the life cycle of products within the SBU according to the strategic plan for North America.
  • Conduct market research to understand industry trends, competitor activities, and market dynamics.
  • Aid in the creation of clear and compelling messaging and positioning strategies for products to differentiate them in the market.
  • Plan and execute product launches, including developing launch plans, coordinating cross-functional teams (such as product development, sales, and marketing), creating marketing materials, and organizing launch events or campaigns.

Requirements

  • Bachelor’s Degree in Business, Marketing, Communications or relevant degree required.
  • Atleast 3 years of experience in product management preferred.

Qualifications

  • Excellent organization, communication and interpersonal skills.
  • Excellent problem-solving skills.
  • Strong collaboration skills with the ability to work with cross function teams.
  • Proficiency in Microsoft Office Suite required.

Skills

  • Knowledge of specific products.
  • Ability to develop and implement integrated marketing strategies and campaigns.
  • Experience in conducting market research.
  • Experience in aligning with Sales teams.
  • Experience in managing the life cycle of products.
  • Experience in creating clear and compelling messaging and positioning strategies.
  • Experience in planning and executing product launches.

Benefits

Ivoclar is committed to Equal Employment Opportunity and Affirmative Action and, as such, affirms in policy and practice to recruit, hire, train, and promote, in all job classifications, without regard to race, religion, color, national origin, citizenship, sex, age, veteran status, disability, genetic information, sexual orientation, gender identity or any other protected characteristic.

Pay

The salary range for this position is between $55,000-$65,000 annually, depending on experience, qualifications and location. Final compensation will be determined during the interview process.

Schedule

N/A

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