Jobs · Marketing · Florida

Product Marketing Manager, Workspace Security

Check Point Software · Miami, FL · 2 days ago
Marketing$156k–$211k/yrFull-time

Key Responsibilities

  • Lead product marketing strategy across our workspace security portfolio to develop messaging and positioning
  • Collaborate with product management and engineering on product strategy, product roadmap, and product GTM
  • Understand our product roadmap, research competitors, business objectives, and analyze industry reports to establish our GTM strategy
  • Create compelling long-form content including blogs, email newsletters, website copy, and sales content to support the entire customer journey
  • Meet with customers to support the deal cycle and support events as needed
  • Partner across marketing to define a holistic awareness and demand generation plan across a comprehensive set of marketing activities and integrated campaigns
  • Develop threat research into campaign and thought leadership content
  • Work with external research firms to conduct surveys and other research and obtain key data points and statements that can help promote our solutions
  • Build sales tools, collateral, and interactive content which clearly articulate our value proposition, messaging, and positioning
  • Work with sales and sales engineering on sales enablement, competitive intelligence, and closing deals

Qualifications

  • 5+ years in product marketing or product management in enterprise SaaS, cybersecurity experience is a plus
  • Bachelor's degree in business or engineering, MBA preferred
  • High attention to detail and organizational skills with the ability to deliver content, product launches, and campaigns
  • Exceptional storytelling ability and strong copywriting and copyediting skills
  • Demonstrable experience working with sales, sales engineering, and supporting customer engagements
  • Ability to navigate and build relationships with a global network of stakeholders and flourish in a matrix environment and influence peers
  • Self-starter, team player and able to work in a fast-paced environment
  • Must be eligible to work in country of residence without sponsorship now or in the future.

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