Product Marketing Manager | New York
Crossing Hurdles · New York, NY · 1 wk ago
On-siteMarketing$140k–$150k/yrFull-time
About the role
The Product Marketing Manager will be responsible for driving the go-to-market strategy for the AI-powered customer research platform. This includes defining the product's value proposition, creating compelling marketing materials, and executing campaigns to drive adoption and user acquisition.
Responsibilities
- Develop and execute marketing strategies to increase brand awareness and drive user acquisition
- Create and manage marketing collateral such as presentations, case studies, and whitepapers
- Collaborate with cross-functional teams including product, engineering, sales, and customer success to ensure alignment on marketing objectives
- Manage marketing campaigns and track performance metrics to optimize ROI
- Stay up-to-date with industry trends and competitor activities to inform marketing strategies
Requirements
- 4 - 7 years of experience in a product marketing role
- Bachelor’s degree in Marketing, Communications, Business, or related field
- Experience with AI and machine learning technologies
- Strong understanding of digital marketing channels and tools
- Excellent written and verbal communication skills
- Ability to work independently and as part of a team
Qualifications
- Proven ability to develop and execute successful marketing campaigns
- Experience working with AI and machine learning technologies
- Strong analytical skills with the ability to interpret data and make informed decisions
- Passion for using technology to solve complex business problems
Skills
- Strategic thinking and problem-solving skills
- Effective communication and presentation skills
- Ability to work in a fast-paced, dynamic environment
- Experience with CRM systems and marketing automation tools
Benefits
- Competitive compensation package including base salary and equity
- Health insurance coverage
- Paid time off and vacation days
- Professional development opportunities
- Flexible work schedule
Pay
$140K - $150K
Schedule
Full-time