Product Marketing Manager (US)

Remote – US based candidates only, no visa sponsorship available

About the role

This role will drive marketing initiatives focused on growth, customer acquisition, brand performance, and measurable demand creation. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.

Responsibilities

• Own positioning and messaging for core and new product launches
• Collaborate with Product Management and Engineering to translate features into customer value
• Create sales enablement materials that assist the sales team in competitive situations
• Conduct research and analysis to refine positioning against competitors
• Craft narratives for key company milestones in partnership with Comms and Content teams
• Define ideal customer profiles across various tech-oriented roles
• Work with Demand Generation and Content teams to showcase customer success with compelling narratives
• Support pricing and packaging discussions using market insights

Qualifications

• 4+ years of product marketing experience, preferably in B2B SaaS or DevOps
• Experienced in marketing technical products to technical audiences
• Strong written and verbal communication skills for technical and non-technical audiences
• Proven track record of successful product launches and go-to-market strategies
• Ability to work cross-functionally and influence colleagues without authority
• Familiarity with observability and cloud-native DevOps ecosystem is advantageous
• Data-driven approach, leveraging research and customer insights to shape strategy
• Bonus: experience with AI-powered product marketing

Pay

$200,000 – $350,000 annually

Benefits

• Comprehensive healthcare, dental, and mental health benefits
• 401(k) plan with a company match
• Paid sick time and paid time off
• Inclusive employee benefits catering to diverse needs
• Opportunity to work in a culture that values innovation and continuous learning