Product Marketing Manager, Bridge/Stablecoins
About the role
Bridge, acquired by Stripe in 2025, is an entirely new payments platform built with stablecoins to simplify global money movement. As an early Product Marketing Manager (PMM) for Bridge, you’ll join the product marketing team focused on the Open Issuance, Orchestration and FX product lines. You’ll help shape the product with market insights, craft messaging, and grow product awareness and adoption in partnership with Sales, Marketing, Product, and more. The role is highly cross‑functional, working across Bridge and Stripe teams, embedded with Bridge while also part of the Stripe product marketing team.
Responsibilities
- Own the end‑to‑end product marketing strategy for Open Issuance, Orchestration and FX, including messaging, positioning, ICP definition, sales enablement, and demand generation campaigns
- Drive go‑to‑market for product expansions (new currencies, corridors, pricing improvements), ensuring GTM teams have the right positioning, playbooks, and enablement content from day one
- Build and maintain competitive positioning in a crowded market, clearly articulating Bridge's differentiation to the right developer and customer segments
- Lead marketing for product releases and launches across your product areas, coordinating with product, comms, content, and demand gen
- Create and maintain sales and marketing assets (case studies, solution pages, pitch decks, one‑pagers, enablement and trainings) that drive pipeline conversion
- Act as a liaison between Bridge and Stripe product marketing to bring connectivity across the marketing strategy for both parts of the business
- Flex into other Bridge marketing needs as they arise, supporting the broader team during peak moments
Requirements
- 5+ years of relevant experience including B2B product marketing, marketing, product management, and management consulting
- Ability to be agile and thrive in a fast‑paced and dynamic environment
- Experience working in businesses that offer API‑based products; fintech and crypto experience is a plus
- Action‑oriented and comfortable moving forward without clear guidelines or instructions
- Excellent writing and communication skills with the ability to simplify complex topics for diverse audiences
- Strong analytical skills and a data‑driven mindset for decision‑making
- Strong cross‑functional relationship builder at all levels of an organization
Pay
The annual US base salary range for this role is $145,000 - $217,600. For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and location. Applicants interested in this role and who are not located in the US may request the annual salary range for their location during the interview process.
Benefits
- Equity
- Company bonus or sales commissions/bonuses
- 401(k) plan
- Medical, dental, and vision benefits
- Wellness stipends
Schedule
This role is available either in an office or a remote location (35+ miles or 56+ km from a Stripe office). In‑office expectations: office‑assigned Stripes spend at least 50% of the time in a given month in their local office or with users. Working remotely: a remote location is defined as being 35 miles (56 kilometers) or more from one of our offices. While you would be welcome to come into the office for team/business meetings, on‑sites, meet‑ups, and events, the expectation is you would regularly work from home rather than a Stripe office. Stripe does not cover the cost of relocating to a remote location.