Product Marketing Manager

About the role

Serval is hiring a Product Marketing Manager to build and scale our sales enablement engine. This role sits directly on the critical path of revenue generation, helping Account Executives ramp faster, deliver stronger demos, and confidently communicate Serval’s value in enterprise sales cycles.

Responsibilities

• Build and scale the sales enablement program, including the onboarding curriculum, demo certification, objection handling, and competitive education
• Improve sales ramp time and effectiveness by creating high-impact content such as one-pagers and cheatsheets
• Translate complex product capabilities into clear messaging, sales narratives, and customer-facing value propositions that AEs can quickly internalize and deliver confidently
• Partner closely with Engineering and Sales leadership to ensure AEs are prepared to position and sell new capabilities effectively
• Identify friction points in the sales process and build assets that help move deals forward
• Listen to Gong calls regularly to understand what’s working / what’s not and use those insights to continuously improve enablement materials

Requirements

• 3+ years of product marketing experience at a high-growth B2B technology company, with sales enablement being a key component
• Bachelor’s degree required

What you'll need

• Strong oral and written communication for various audiences, including technical content

What you'll do

• Build and scale the sales enablement program, including the onboarding curriculum, demo certification, objection handling, and competitive education
• Improve sales ramp time and effectiveness by creating high-impact content such as one-pagers and cheatsheets
• Translate complex product capabilities into clear messaging, sales narratives, and customer-facing value propositions that AEs can quickly internalize and deliver confidently
• Partner closely with Engineering and Sales leadership to ensure AEs are prepared to position and sell new capabilities effectively
• Identify friction points in the sales process and build assets that help move deals forward
• Listen to Gong calls regularly to understand what’s working / what’s not and use those insights to continuously improve enablement materials

Qualifications

• High technical aptitude, strong public speaking skills, and a track record of working closely with Sales in B2B technology companies

Skills

• Ability to distill complex ideas into clear messaging and customer-facing value propositions
• Experience in creating and delivering high-impact sales enablement content
• Strong collaboration and partnership skills with Engineering and Sales leadership
• Ability to identify and address sales process friction points
• Experience with sales enablement tools and platforms

Benefits

• Impact: Be a key player in shaping the success of our product and company
• Growth: Build a fundamentally new AI product offering with the support of our experienced team and investors
• Culture: Join a culture that values innovation, ownership, accountability, and fun

Pay

• $150K - $200K

Schedule

• Full-time