Jobs · Marketing

Product Marketing Manager

Schoox · Washington, DC · 1 mo ago
Marketing$100k–$130k/yrFull-time

How You Will Impact Schoox

  • Market Research & Analysis: Conduct thorough market research to stay informed about industry trends, competitive landscape, and customer needs. Utilize insights to inform product strategy and positioning.
  • Product Positioning & Messaging: Develop compelling product positioning and messaging that differentiates our solutions in the market. Ensure consistency across all marketing channels and materials.
  • Go-To-Market Strategy: Plan and execute go-to-market strategies for product launches and updates. Collaborate with cross-functional teams to ensure alignment and successful implementation.
  • Content Creation: Create and manage engaging content, including product collateral, case studies, webinars, blogs, and sales enablement materials, to support product awareness and lead generation.
  • Sales Enablement: Partner with the sales team to provide tools and training that enhance their ability to sell our products effectively. Develop sales presentations, product demos, and FAQs.
  • Customer Engagement: Foster strong relationships with customers to gather feedback, understand their needs, and build advocacy. Use insights to improve product offerings and customer satisfaction.
  • Performance Tracking: Analyze and report on the performance of marketing campaigns, using data to optimize strategies and achieve business objectives.

Requirements

  • 3-5 years of experience in product marketing, preferably within the SaaS or tech industry.
  • Proven track record of successfully launching and managing product marketing campaigns.
  • Strong analytical skills and ability to translate complex data into actionable insights.
  • Exceptional communication skills, both written and verbal.
  • Experience with marketing automation tools and CRM systems.
  • Ability to work independently and thrive in a remote work environment.
  • Creative thinker with a passion for innovation and continuous improvement.
  • Bachelor’s degree in Marketing, Business Administration, or related field preferred.

About the Role

Schoox is a leading SaaS company specializing in creating innovative Learning Management Systems (LMS). We are committed to transforming the way organizations manage, deliver, and track their learning programs. Our mission is to empower businesses with the tools they need to enhance their workforce's skills and knowledge effectively.

Our Culture

At Schoox, our culture is rooted in the Greek philosophy of Philotimo. The intention is simple: To respect and help others, not in expectation of reward but because it’s the right thing to do. At Schoox, we treat each other with empathy, respect, kindness, honesty, integrity, humility, and compassion.

Equal Opportunity Employer

Schoox is an equal-opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics.

Pay

The offered compensation may also include restricted stock options. The salary range for this role is: $100k - $130k

Schedule

All your information will be kept confidential according to EEO guidelines.

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