Product Marketing Manager

About the role

The Agentforce is the future of AI, and you are the future of Salesforce. We're looking for a customer-obsessed Product Marketing Manager to drive adoption of the AI agents and tools that help sellers manage deals, accounts, and pipelines more effectively.

Key Responsibilities

• Own the end-to-end adoption content strategy for a dedicated set of Agentforce Sales products — from tutorials and setup guides to best practices, videos, and web content
• Create compelling, technically accurate product demos and adoption resources that make complex agentic capabilities feel intuitive and accessible to customers
• Build and activate FDE, Partner, and CSG enablement programs that equip post-sale teams to accelerate time-to-value for customers
• Drive customer advocacy and community engagement post-sales, including evangelizing product value within the Salesblazer community and capturing customer stories
• Partner with the other product marketers to ensure continuity of messaging from the buying journey through onboarding and expansion
• Contribute to shared team accountabilities: competitive differentiation, customer/seller needs analysis, and enablement and event content delivery
• Partner cross-functionally with Product, Engineering, Sales, and Marketing teams to align strategy and ensure coordinated execution
• Represent the voice of the customer internally, bringing market insights and adoption signals back to inform product and GTM decisions

What We're Looking For

• Demonstrated ability to deeply understand products and explain them clearly and simply, always anchored on customer value
• Proficient experience creating and adapting messaging to specific target audiences — from technical practitioners to business buyers
• Track record of creating high-quality product content including demos, videos, tutorials, and adoption best practices
• Experience evangelizing products internally and externally — including driving enablement for field, partner, and customer success teams, and building post-sale customer advocacy and community engagement
• Strong cross-functional collaboration skills, with experience managing initiatives across Marketing, Product, and Sales
• Ability to independently prioritize and manage multiple workstreams in a fast-moving environment
• Bonus: Experience building and managing inside Salesforce orgs, Experience working with AI-assisted tools

Why this role

This is a high-impact, cross-functional role for a marketer who loves both storytelling and getting into the details of how a product actually works. Unleash Your Potential When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love.