Jobs · Marketing · New York

Product Marketing Manager

Rogo · New York, NY · 4 wk ago
On-siteMarketingFull-time

The Role

You will own the translation of Rogo’s technical and commercial roadmap into coordinated, high-impact product marketing launches that establish us as the category leader in AI for finance.

What You Will Own

  • Launch Orchestration: Own the end-to-end launch announcement process for Rogo's core product features, from early roadmap discussions in support of marketing through post-launch analysis.

  • Build and maintain product marketing campaign calendars, coordinate cross-functionally, and ensure consistent messaging across all channels

  • Messaging & Positioning Framework: Develop crisp, technically-accurate messaging that translates Rogo capabilities into clear value propositions for different audience personas and use cases

  • Sales Enablement: Create strategic enablement materials including competitive battle cards and demo materials that help our sales team articulate our product's differentiation in technical conversations

  • Competitive Intelligence: Monitor the industry landscape, particularly competing gen AI for finance solutions, to inform our messaging/positioning and identify opportunities for differentiation

What You Will Need

  • 5–7+ years of experience in Product Marketing, ideally in B2B SaaS, with a track record of owning end-to-end launches for technical products

  • Strong domain knowledge in finance - experience marketing to banks, asset managers, PE firms, or adjacent financial institutions; fluency in financial workflows, terminology, and buyer pain points

  • Deep understanding of LLMs and modern AI systems, including how foundation models are trained, deployed, evaluated, and applied in production

  • Proven ability to translate highly technical capabilities into clear, differentiated value propositions for executive, technical, and end-user audiences

  • Experience partnering closely with product, engineering, and GTM teams to shape roadmap-informed messaging and deliver coordinated launches

  • Strong sales enablement instincts — you’ve built battlecards, demos, and narratives that hold up in technical, competitive sales conversations

Who You Are

  • You thrive in fast-paced environments. You are high-intensity and care a lot about what you do, and you're ecstatic to work at a startup.

  • You are ambitious. You have fun solving problems that others think are impossible. You are curious.

  • You find joy in learning about AI, technology, and finance.

  • You are an owner. You are autonomous, self-directed, and comfortable working with ambiguity.

  • You are collaborative, organized, thoughtful, and kind.

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