Product Marketing Manager
Hadean is a UK defense technology company developing AI-powered spatial computing, simulation, and command-and-control software. Its products support defense organizations and militaries with mission planning, wargaming, training, rehearsal, targeting, and air-defense decision-making.
About Hadean Supercomputing LTD
Hadean develops defense-focused software combining artificial intelligence, large-scale simulation, spatial computing, and data integration. Its product suite includes populAI for realistic multi-domain simulation and training, dominAI for command-and-control and faster-than-real-time course-of-action analysis, and optimAI for secure, air-gapped AI, intelligence, and assessment workflows. Hadean serves defense organizations, militaries, national-security communities, and civilian infrastructure operators, with solutions spanning wargaming, mission rehearsal, LVC training, air defense, mission planning, targeting, resilience, and transport planning.
About The Role
You will own product marketing for Hadean's three core AI and simulation products, shaping how defense and government buyers understand and adopt them. You will craft positioning, messaging, and go-to-market plans, then turn them into sales enablement tools like pitch decks, one-pagers, and battlecards. You will research the market, monitor competitors, and keep leadership informed. You will partner with Product, Marketing, Sales, and executives to coordinate launches and adapt messaging across sectors, personas, and geographies.
Requirements
- 8+ years of product marketing experience in B2B or B2G software
- Track record of owning the full product marketing lifecycle: research, positioning, messaging, launch, and enablement
- Experience marketing to, or alongside, government and defense customers
- Ability to translate technically complex products into clear language for technical and non-technical audiences
- Experience supporting multi-geography go-to-market efforts across US Federal and international allied markets
- Exceptional written and verbal communication
- Ability to listen to and understand multiple stakeholders with differing perspectives
- Ability to assimilate complex, multi-layered concepts and identify strategic opportunities
- Strategic thinking with a bias for execution
- Comfort operating in ambiguity and carefully managing information
- Highly collaborative and able to influence without authority
- Detail-oriented with ability to ship and iterate quickly
- Technical background highly desirable
- Able to obtain and maintain US Top Secret Clearance
Responsibilities
- Own and evolve positioning and messaging for Hadean's AI and simulation products
- Conduct audience research for defense, intelligence, and government buyers
- Maintain and iterate a messaging house across sectors, personas, and geographies
- Build and execute go-to-market plans for new features and releases
- Partner with Product to inform the roadmap with market signals and buyer feedback
- Identify and activate channels and events for government audiences
- Develop and maintain a sales enablement library including pitch decks, one-pagers, battlecards, and RFI/RFP language
- Train the Sales team on positioning, objection handling, and competitive differentiators
- Run a competitive intelligence program and produce market intelligence reports for leadership
- Track procurement trends, budget cycles, and emerging requirements
Benefits
- Share options
- Hybrid working with 3 days per week in the Arlington office
- Health insurance
- Vision and dental coverage
- 401k
- Flexible working
- 3 extra days off at Christmas
- L&D budget
- Regularly scheduled socials