Product Marketing Manager, Amazon Business

About the role

Join us in building and celebrating the value of Amazon Business to buyers and sellers of all sizes and industries. This is a highly cross-functional role that requires close partnerships with Product, Tech, Sales, Consumer, AB Customer Marketing, Legal, PR and other teams - as well as strong verbal and written communication skills.

Responsibilities

• Develop and execute seller-facing GTM strategies for existing and new products, features and programs to drive awareness and adoption by sellers
• Leverage a variety of channels and tools (e.g. email, webinar, website, social, infographics, video) to effectively communicate with the right target audiences
• Create marketing materials such as email content, webinar presentations, sales enablement decks, collateral, case studies, and blog posts
• Develop case studies and datapoints to communicate the benefits of Amazon Business to sellers
• Measure and report on results, identify trends or insights, and optimize campaigns accordingly to achieve KPIs
• Collaborate effectively across multiple stakeholder teams--including Product, Sales, Program Management, International teams, Legal--to achieve business goals
• Help gather seller feedback to drive continuous product improvement
• Manage projects in a timely fashion for multiple deliverables for campaigns on competing timelines

Requirements

• 4+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
• Experience managing and measuring marketing performance in various channels

Qualifications

• Experience managing external partners to develop marketing programs
• Experience presenting ideas to various levels of an organization to gain support for initiatives

Skills

• Self-starter who is comfortable building a business
• Metrics and data driven
• Strong desire to learn and lead in a fast-paced environment
• Strategic thinker
• Analytical marketer
• Excellent communicator
• Passionate advocate
• Creative professional

Benefits

• Comprehensive benefits including health insurance, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage
• 401(k) matching
• Paid time off
• Parental leave