Product Marketing Lead, Digital Payments

VIA

About the role

VIA is the digital infrastructure company mission-critical organizations rely on when speed and security matter most. The Department of War, government agencies, and global enterprises depend on VIA to disrupt corruption, defend critical infrastructure, and deliver humanitarian aid. VIA’s products span agentic AI, zero-trust identity, quantum-resistant data, and offline stablecoin payments. Every human and agentic AI action is intentionally captured, attributed, and defensible. Designed for sub-second speed and multi-decade defensibility.

Responsibilities

• Lead partner marketing coordination: Serve as the primary marketing point of contact for VIA's strategic partner ecosystem including a growing portfolio of payment, enterprise, and humanitarian partners. Proactively manage these relationships to design and execute joint marketing plans, keep shared deliverables on track, and turn inbound partner requests into structured, high-quality outputs
• Tell high-impact co-branded stories: Build the narrative assets that bring our partnerships to life. Co-author joint press releases, lead the creation of collaborative case studies, and coordinate compelling video testimonials that demonstrate the real-world impact of VIA's technology in the hands of our partners to drive inbound demand for future partnerships
• Amplify and elevate partner-led initiatives: Support and amplify local, on-the-ground events and initiatives hosted by our partners, identifying strategic opportunities to naturally position VIA’s technology within their programs
• Design and execute high-touch, targeted events: Plan and run, high-impact events tailored to distinct mission-critical audiences where relationships are built, stories are told, and VIA's impact is felt in the room
• Own the payments digital presence: Maintain and optimize our partner-facing web pages. Ensure partner logos and graphics, joint capability messaging, and collaborative product descriptions accurately reflect the current state of our partnerships and the breadth of what we've built together

Requirements

• Experience: 4+ years in partner marketing, channel marketing, or relationship-focused B2B marketing, ideally within fintech, digital infrastructure, public sector, or humanitarian ecosystems. Experience managing external relationships with organizations you don't control is essential
• External relationship management: Exceptional written and verbal communication skills paired with a demonstrated ability to manage collaborative relationships across organizations, building trust with partner stakeholders, aligning on joint deliverables, and maintaining momentum even when priorities shift on their side
• Event and asset execution: Proven experience organizing specialized, corporate or public-affairs events alongside strong writing capability for joint case studies, press releases, and technical capability summaries. You're as comfortable in a planning doc as you are in a room with a foreign dignitary

Benefits

• Compensation: This role offers a salary range of $100,000 - $150,000 USD per year
• Health: A fully funded, top-tier health benefits plan, including vision and dental coverage, fully covered from day one, for your whole family
• Family Support: Up to 24 weeks paid parental leave, a 4-week paid ramp-back program, and a $10K family forming benefit (covering fertility treatments, adoption, and surrogacy)
• Time off: Flexible Vacation Policy with no set annual limit or accrual period, Summer Fridays, and an extended holiday period in December
• Remote work: Ability to enjoy the best of both worlds with flexibility to work from home as needed, as well as access to three well-located offices, designed for collaboration and stocked with everything you could need
• Growth: Individualized growth opportunities, including internal and external mentorship panels, custom goals and feedback sessions, and/or access to learning and development programs, including VIA’s unrivaled leadership program
• A dedicated wellness advisor to help you navigate the programs and opportunities available at VIA
• Transit: Benefits to support commuting costs
• Connection: In-person events to foster team bonding and collaboration across different teams

Pay

This role offers a salary range of $100,000 - $150,000 USD per year

Schedule

Flexible work options