Product Marketing Director

For our client, we are seeking a Product Marketing Director to join the team of a leader in the Healthcare space. This role will own the go-to-market strategy for assigned solution areas, guiding launches from planning through market release. The ideal candidate will partner closely with sales, product, and cross-functional stakeholders to sharpen messaging, strengthen competitive positioning, and support commercial success in a complex healthcare environment. This person will also represent the solution area externally through industry events, RFPs, and analyst conversations while using AI-enabled content development tools to improve efficiency and performance. Location: Remote - US based candidates only, no visa sponsorship available Compensation: $125,000 – $165,000 annually Responsibilities Develop and maintain annual go-to-market plans for assigned solution areas. Lead go-to-market execution from planning to market release for product launches. Create sales enablement materials and competitive positioning for the sales team. Conduct market and competitive research to inform strategy. Represent the solution area at industry events, RFPs, or analyst discussions. Coordinate cross-functionally to align messaging with broader corporate narrative. Utilize AI tools for content development and track their impact on performance. Qualifications Bachelor's degree in marketing, business, or a related field. Minimum 8 years in product marketing, ideally in healthcare or B2B. Proven ownership of go-to-market strategy and independent product launches. Experience representing a portfolio at conferences and RFPs. Relevant domain experience in payment integrity, risk adjustment, or quality. Willingness to travel 10-15% for in-person engagements. Benefits Medical, dental, and vision insurance coverage. Disability and life insurance. 401(k) savings plan. Paid family leave and 9 paid holidays. 17-27 days of Paid Time Off (PTO) per year depending on service. Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.