Jobs · Marketing

Product Marketing Director

Intellum · United States · 3 wk ago
RemoteRemoteMarketingFull-time

About the role

The Director of Product Marketing (PMM) will own the positioning, narrative, and category strategy for a category being rewritten by AI in real time. They will build dynamic, AI-powered enablement systems and architect the prompts, retrieval, and automation that let the team operate at a scope a traditional PMM org can't match.

Responsibilities

  • Own positioning, narrative, and category strategy for a category being rewritten by AI in real time.
  • Build dynamic, AI-powered enablement systems (such as shared sales workspaces with retrieval and automated win/loss synthesis) rather than static one-off assets.
  • Decide what stays human and what becomes an agent. Architect the prompts, retrieval, and automation that let the team operate at a scope a traditional PMM org can't match.
  • Run voice of customer as a continuous function. Work directly from raw inputs (sales calls, customer interviews, product demos, win/loss conversations) and turn unstructured signal into positioning and enablement.
  • Operate competitive intelligence as an always-on monitoring system that updates downstream assets as competitor inputs change.
  • Partner with the VP of Product on pricing and packaging for the up-market and executive buyer motion. Test changes against deal size and win rate.
  • Build sales enablement with reps in their selling motion. Measure on usage and revenue impact, kill what doesn't get used.
  • Partner with the CEO to capture and systematize his product and market expertise into usable internal frameworks and external positioning.
  • Run experiments with hypotheses, success criteria, and kill criteria. Report results, including the ones that didn't work.

Required Skills/Experience

  • 6+ years in B2B SaaS product marketing, including 2+ at senior IC or director level.
  • Built and operated an AI-native marketing or product marketing function where agents do real work, not just sit alongside the human as assistance.
  • Worked directly with a technically deep founder or product leader and kept pace with their cycle. You know how to extract their thinking and turn it into market-facing assets without losing the substance.
  • Communicate at the API, architecture, and integration level fluently. Can shift register from practitioner to CIO without watering either down.
  • Set pricing and packaging in fragmented or category-undefined B2B markets, including changes you can point to as moving deal size or win rate.
  • Operate voice of customer and competitive intelligence as continuous, system-driven functions, not quarterly projects.
  • Operate cleanly inside multi-stakeholder executive alignment (CMO, CEO, Head of Product).
  • Comfortable with messy primary data. Not dependent on someone else synthesizing it first.
  • Available consistently across multiple U.S. time zones.

Preferred Qualifications

  • Built or contributed to a product marketing function at a PE-backed SaaS company, ideally one going through an up-market motion or category repositioning.
  • Background in learning, customer education, employee development, or developer relations. You understand why learning inside products is different from learning as a separate destination.
  • Shipped a category-defining narrative that moved analyst coverage, won a head-to-head competitive cycle, or repositioned a company against a larger incumbent.
  • Hands-on with the current generation of agent frameworks, retrieval systems, and prompt orchestration. Can talk shop with engineering, not just describe outcomes.
  • Experience working with PE operating partners and boards. Comfortable with quarterly board narratives and the scrutiny that comes with them.

Benefits

  • Medical - 100% of employee premiums for selected individual plans
  • Dental - 100% of employee premiums covered
  • Vision - 100% of employee premiums covered
  • LinkedIn Learning
  • 401(k) plus matching (US Based Only)
  • Flexible PTO
  • Calm subscription
  • Annual Company Retreat

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