Product Marketing Associate / Manager
About The Role
Floatbot is seeking a highly motivated Product Marketer to join our team. This is an excellent opportunity for someone who is passionate about working and learning in the field of Vertical AI Agent applications. You will gain hands-on experience and contribute to developing innovative marketing strategies and hands-on execution experience positioning Floatbot.AI for the Insurance, Healthcare, and Financial Services industries.
Responsibilities
- Conduct market research and competitive analysis to identify opportunities and inform product positioning.
- Aid in developing and executing go-to-market strategies for new product launches and feature releases.
- Contribute to creating compelling product messaging, value propositions, and marketing materials.
- Collaborate with product and marketing teams to ensure cohesive and effective product launches and campaigns.
- Analyze marketing campaign performance and make data-driven recommendations for optimization.
- Work closely with sales teams to provide training and support.
- Affiliate in managing product marketing budgets and timelines.
Qualifications
- 2-5 years of experience in Software Marketing, Product Management, extra points for experience in marketing AI to Industries
- Strong understanding of marketing principles and a passion for technology
- Excellent communication and interpersonal skills
- Strong analytical and problem-solving abilities
- Ability to manage multiple projects simultaneously and adapt to changing priorities
- Proactive and results-oriented approach
Skills Required
- Product Marketing
- Go-To-Market Strategy
- Market research
- Competitive analysis
- Product Messaging
- Value Proposition Development
- Marketing campaign management
- Data Analysis
- Cross-functional Collaboration
- Sales Enablement
- Content marketing
- Project Management
Benefits
- Paid time off
- Professional development opportunities
- Flexible work arrangements
- Supportive work environment
Company Culture
We’re a flat, high-performing, high-ownership team. You’ll work directly with the Founder and senior leadership from day one. We value initiative, encourage thoughtful risk-taking, and operate without bureaucracy or internal politics. Your ideas won’t get lost in layers — they’ll shape real product and revenue decisions.
Location
Remote
Pay
$48,000 - 72,000 per Year