Product Manager - NPI
Wolfspeed · Durham, NC · 2 wk ago
MarketingFull-time
Position Responsibilities
- Develop market requirement documents and product requirement documents with prioritized features, corresponding justification, target market applications and business plan support
- Lead technical presentations with customers and sales on technical issues related to the products and applications
- Champion internal development of new discrete MOSFETs, Diodes, and Modules to support customer demand and drive qualification of these products at the customer
- Awareness of market trends and directions from Voice of the Customer and publication review
- Be an expert on competitors’ capabilities and product positioning in the market while understanding the end market uses and requirements
- Work with sales on product specifications for special business opportunities
- Portfolio management from market launch through obsolescence of all discretes
- Interface with R&D, NPI engineering, Production/Operations, and Quality to build and sustain the product lines
- New product roadmap understanding and initial product definition, definition of formal product plan
- Generation and distribution of sales tools, application notes and/or technical guidelines
- Field and customer training; establish ongoing methodology and processes
- Understand cost models to support product pricing strategies
Position Requirements
- Degree in Electrical Engineering, or similar technical degree
- 7-10 years of semiconductor product management, product marketing and/or applications engineering
- Good general knowledge of both the sales and semiconductor product manufacturing processes
- Proven ability to influence cross-functional teams without formal authority
- Strong verbal, written, and presentation communications skills to a broad audience of influences
- Willingness to travel, including internationally as necessary
- Self-motivated with strong drive to achieve business objectives
- Ability to blend the technical and commercial to deliver a balanced approach to problems
- Strong analytical skills and experience
Preferred Skills And Certifications
- Master’s Degree in Electrical Engineering, or similar technical degree
- Knowledge of wide bandgap semiconductors
- System level power electronics knowledge
- Experience supporting customers, direct sales and distribution sales partners
- Experience with new product launch and new business development
- Understanding and implementation of multiple marketing tools and approaches
- Understanding of basic semiconductor device technology and assembly