Product Manager, Mobile Apps
SeaWorld Parks & Entertainment · Orlando, FL · 1 mo ago
MarketingFull-time
Key Responsibilities
- Determine strategy, roadmap, prioritization, and resource allocation to optimize digital adoption and revenue growth.
- Work closely with external vendors and in-house engineers to develop new features and functionality for United Parks’ seven mobile applications that enhance our guest’s trip planning and in-park experiences.
- Establish, track, and optimize against clear success metrics, including conversion, average order value, and revenue per visit.
- Lead experimentation and optimization efforts, including A/B testing and personalization strategies.
- Translate complex business and operational requirements into clear product requirements and prioritized roadmaps.
- Serve as the primary decision-maker and escalation point for your product area, providing clarity and direction across stakeholders.
- Partner with Revenue Management, Park Leaders, and Operations teams to introduce new features and functionality to support guest monetization, as well as optimize our existing, digital revenue opportunities.
- Balance platform-level consistency with the flexibility required to support diverse park types (dry parks, water parks, Sesame Place, Discovery Cove).
Qualifications
- 5 years of experience in Product Management with respected consumer E-Commerce businesses with strong emphasis on Mobile Apps.
- Demonstrated experience owning revenue-critical products end-to-end, from strategy through execution and optimization.
- Strong understanding of E-Commerce, iOS, and Android best practices.
- Pioneering ability to operate effectively in complex, cross-functional environments with multiple stakeholders and competing priorities.
- Proven ability to use data to drive decisions, including defining KPIs, experimentation, and post-launch analysis.
- Exceptional communication and influence skills, including the ability to explain complex concepts to non-technical audiences.
- Bachelor’s degree required. MBA is preferred.
The Perks Of The Position
- Paid Time Off
- Complimentary Park Tickets and Passes
- Park Discounts on Food and Merchandise
- Medical, Dental, and Vision Insurance
- 401K Retirement plan
- Tuition Reimbursement
- Dependent and Health Care Flexible Spending Accounts
- Employee Assistance Program
- Legal Assistance Plan
EEO Information
The Perks Of The Position: Paid Time Off, Complimentary Park Tickets and Passes, Park Discounts on Food and Merchandise, Medical, Dental, and Vision Insurance, 401K Retirement plan, Tuition Reimbursement, Dependent and Health Care Flexible Spending Accounts, Employee Assistance Program, Legal Assistance Plan.
SEAWORLD PARKS & ENTERTAINMENT IS AN EQUAL OPPORTUNITY EMPLOYER. ALL APPLICANTS WILL BE CONSIDERED WITHOUT REGARD TO AGE, RACE, COLOR, RELIGION, SEX, NATIONAL ORIGIN, SEXUAL ORIENTATION, PREGNANCY, GENDER IDENTITY OR EXPRESSION, DISABILITY OR COVERED VETERAN STATUS.