Product Manager - Keys

About the Role

The Product Manager is a business-oriented role focused on ensuring the smooth launch of new product features while maintaining the high standards of existing products. You will drive the product lifecycle from planning to execution in support of organizational strategy and objectives. Your work includes analyzing product requirements, testing, debugging, and identifying enhancements to current features and functionality.

As a Product Manager, you will compile and evaluate research to establish marketing strategies, including product direction, advertising, packaging, pricing, profit plans, and future product development.

Responsibilities

• Develops, manages, and achieves sales and gross margin budget for keys product lines – flat and automotive keys.
• Drives, manages, and oversees sales volumes to meet and exceed budget.
• Sets and modifies pricing to meet revenue and profitability goals to drive company success.
• Drives and develops the marketing plans and long-term business plans to maximize sales performance.
• Oversees the product life cycle.
• Creates marketing strategies including advertising, packaging, pricing, budgets, margins, and future new product development to meet market needs.
• Analyzes the North American market, anticipates trends, and recognizes business opportunities; provides synthesis of market intelligence.
• Supports sales, customer, and tech services with the necessary product knowledge and technical expertise.
• Drives brand and key category development in North America.
• Analyzes new product viability including sales volume potentials, number of SKUs, and cost of goods.
• Provides feedback of market information to the technical department, offering a basis for competitors’ benchmark and innovation.
• Performs additional tasks as assigned.

Requirements

• Bachelor’s degree in Business Administration, Marketing, Supply Chain, Engineering, or related field.
• Experience in product management support, project coordination, or commercial operations.
• Proven experience tracking tasks and managing workflows using Jira, Asana, or equivalent project management software.
• Experience with technical, analytical, and project management scope and capabilities.
• Proficiency with Microsoft Excel (VLOOKUPs, pivot tables) for maintaining accurate product, pricing, and inventory data.
• Interpersonal skills to effectively share product information cross-functionally and manage relationships with internal and external stakeholders.
• Demonstrated experience assisting with product launches, marketing collateral creation, and trade show execution.
• Ability to quickly learn the technical nuances of the KCM portfolio to successfully evaluate and escalate product performance issues.
• Willingness to travel: Approximately 20%–30% of the time.

Preferred Qualifications

• Prior background working with automotive, technical, or specialized portfolio products.
• Experience with inventory forecasting, replenishment modeling, and demand planning.

Schedule

This position is onsite/hybrid in Rocky Mount, North Carolina. Schedule: Monday to Friday, with occasional weekend or holiday support as needed.

Benefits

• Medical, Dental, Vision, Life, and Disability Insurance coverage options.
• Medical Wellness Programs to aid in your well-being.
• Vacation and Personal Time Off.
• Parental Leave for Moms and Dads.
• 401k Matching plan beginning on Day One.
• Tuition Reimbursement Program for career development.
• Learn and Grow Program supporting internal advancement.
• 24/7 access to over 15,000 LinkedIn Learning courses for professional development.
• Employee Assistance Programs.
• Unlimited Referral Reward Bonuses.
• Corporate Discounts for shopping, travel, and more.