Product Manager - Growth (Healthcare)

Responsibilities

• Own the product vision and roadmap for caregiver program growth, including caregiver acquisition, enrollment, onboarding, and the transition into ongoing engagement.
• Translate company growth goals and go-to-market strategy into clear, prioritized product initiatives that improve caregiver activation, conversion, and time-to-value.
• Balance near-term execution with long-term thinking to support scalable growth across channels, partners, and markets.
• Identify and prioritize opportunities to apply AI and automation to personalize caregiver enrollment experiences, improve conversion, and reduce friction at scale.
• Design and deliver end-to-end caregiver experiences, from first touchpoint through successful onboarding, that are grounded in empathy, usability, and real-world caregiver needs.
• Partner closely with sales, marketing, partnerships, and operations teams to support outreach campaigns, enrollment workflows, and growth initiatives.
• Continuously improve enrollment and onboarding flows to reduce friction, increase conversion rates, and ensure caregivers feel supported from day one.
• Own the handoff from enrollment into engagement.
• Use modern AI tools to accelerate product discovery, prototyping, requirements generation, and iteration while maintaining high standards for clarity, quality, and usability.
• Define clear product requirements, user stories, and acceptance criteria to support efficient delivery by engineering teams.
• Work closely with engineering to scope, prioritize, and ship features that support enrollment goals.
• Be hands-on and scrappy. Unblock teams, clarify decisions, and drive momentum when things get ambiguous.
• Cross-functional Collaboration
• Collaborate deeply with sales, marketing, clinical, and operations teams to ensure enrollment products align with real-world workflows and caregiver needs.
• Partner with data and analytics teams to define growth and enrollment metrics, review insights, and incorporate learnings into product decisions.
• Communicate product plans, tradeoffs, and progress clearly to stakeholders and leadership.

Qualifications

• Education: BS/BA degree or higher.
• Experience: 3+ years of experience as a Product Manager or equivalent, ideally owning user-facing digital products or experiences.
• Experience: Building or managing products across enrollment funnels, onboarding experiences, or engagement workflows.
• Experience: Working with AI-enabled products, personalization systems, or data-driven user experiences is a strong plus.
• Experience: Working cross-functionally with engineering, design, sales, marketing, and non-technical stakeholders.
• Experience: Translating user needs and business goals into shipped product features and user experiences.
• Comfort: Working in fast-paced, ambiguous environments where scrappiness and ownership are required.
• Experience: In healthcare or caregiving is a strong plus.

Skills

• Product judgment with a user-centered mindset.
• Analytical skills.
• Judgment: Applying AI responsibly in emotionally sensitive user experiences.
• Comfort: With HubSpot CRM workflows and automation.
• Design: Intuitive experiences for complex or emotionally sensitive user journeys.
• Communication: Excellent written and verbal communication skills.
• Collaboration: Highly collaborative; able to build trust across functions.
• Organization: Organized, pragmatic, and execution-focused.
• Curiosity: Curious, adaptable, and comfortable learning new domains.
• Integrity: High integrity, transparency, and ownership mindset.

What We Offer

• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• Collaborative and dynamic work environment.
• Flexible work arrangements and remote work options.
• Access to cutting-edge technologies and tools.
• Opportunity: To work with and shape the use of emerging AI technologies in a mission-driven healthcare environment.