Jobs · Marketing · New York

Product Development Director

HealthyBaby · New York, NY · 3 wk ago
On-siteMarketingFull-time

Key Responsibilities

  • Innovation Pipeline & Strategy
    • Define and manage the long-term innovation roadmap across current and future babycare categories.
    • Demonstrate curiosity and forward-thinking vision by identifying emerging trends, breakthrough technologies, and evolving parent needs — bringing future ideas to life, not just what’s possible today.
    • Explore new category opportunities that align with HealthyBaby’s mission and have high consumer relevance.
    • Drive a culture of continuous improvement, ensuring that HealthyBaby’s existing product portfolio becomes stronger, safer, and more effective every day.
  • Product Development Lifecycle
    • Lead development of new products from concept feasibility through launch.
    • Build timelines for accurate project tracking and keep the leadership team abreast of any opportunities or challenges.
    • Partner cross-functionally with Marketing, Finance, Operations & Supply Chain to ensure alignment on priorities, budgets, and launch execution.
    • Oversee formulation, materials selection, prototyping, and safety testing to ensure technical superiority and consumer trust.
    • Meet COGs targets for each development project, delivering creative alternatives when necessary.
  • Supplier & Manufacturing Partnerships
    • Leverage HealthyBaby’s existing partnerships with trusted suppliers and manufacturers to accelerate innovation and ensure continuity of quality.
    • Forge new relationships with manufacturers, R&D labs, and raw material suppliers where needed to bring pipeline priorities to life.
    • Identify best-in-class partners with category-specific expertise who can support HealthyBaby’s product goals.
  • Regulatory, Safety & Quality
    • Oversee compliance with regulatory requirements and category-specific standards (EWG, etc.)
    • Lead rigorous safety testing and claims validation to ensure consumer trust.
    • Partner with scientific and medical advisors where relevant.
  • Commercialization & Launch Support
    • Collaborate with Product Marketing on positioning, packaging, and storytelling that highlights technical differentiators.
    • Work with Marketing and Sales to ensure readiness for retail distribution, category reviews, and retailer requirements.
    • Support cross-functional launch teams to deliver on time and on budget.
  • Team Leadership
    • Help to recruit to a focused, detail-oriented Product Development team to support babycare development
    • Manage and mentor the Project Development team, ensuring day-to-day execution aligns with innovation priorities.
    • Build an innovation culture rooted in curiosity, science, creativity, and continuous improvement.

    Qualifications & Skills

    • 12+ years of experience in innovation, R&D, or product development within babycare or adjacent regulated categories.
    • Proven track record of bringing technical products from concept through successful commercialization.
    • Knowledge of safety, regulatory, and quality requirements in babycare.
    • Track record of leveraging and expanding supplier/manufacturer partnerships.
    • Entrepreneurial mindset with passion for shaping new categories and innovating beyond today’s norms.
    • Builder who thrives on curiosity, continuous improvement, and creating the future of the category.

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