Product Designer, Family Experience

About the role

You’ll be Hera’s second designer, partnering closely with our Head of Design Ellen. You’ll own the end-to-end family experience — from first touch through the core product. Own the 0→1 family product. You’ll design the interface where families first meet Hera, in the hardest moments of their lives. This product doesn’t exist yet. You’ll shape it while human–agent interaction is being reinvented in real time (think Instinct, Grok bot)

Own a slice of Hera Platform. Our Heroes and care teams run on the platform we build. You’ll own family-related workflows there (like patient onboarding) that connect directly to the family experience.

Set the bar for craft and quality. You’ll help evolve the design system and standards that keep every surface worthy of the brand promise as we scale.

Who you are

• Product designer who can take an ambiguous problem, find the sharp edge, and ship software that moves outcomes, even without a dedicated PM.
• Sets the bar for craft with strong visual judgment and a high standard for interaction, copy, and final polish; can explain the “why” behind decisions.
• Comfortable in code and works closely with engineering (and can work in a modern codebase when needed) to ensure what ships matches the intended look & feel.
• Builds systems, not one-offs; has built or meaningfully expanded a design system and treats it like a product.
• Designs for trust; has worked in high-stakes contexts (healthcare, finance, caregiving, etc.) and can show how decisions earn trust in emotionally loaded moments.
• Operates in strong product-led environments: high-craft teams, fast iteration, close partnership with engineering.
• Based in NYC or willing to relocate.

What we value

• Worthy of our parents. Quality isn’t a constraint we tolerate on the path to growth; quality is the strategy.
• Collaboration must be an accelerant. Assume good intent always and push the ball forward.
• Celebrate human. Humans are at the heart of every product decision, every Hero we hire, and every person we bring onto the team; empathy is fuel to move with urgency.
• Missionaries not mercenaries. Enjoy the uphill; wrestling problems this hard in an industry this broken is a privilege most people never get.
• Attack. Nothing is created without extraordinary effort. To will the change we want to see, we attack problems and play offense. We’re here to win so our customers get the world they deserve.