Producer/Director — Kajabi

About the role

Kajabi is expanding its YouTube presence and is seeking a Producer/Director to develop and execute YouTube-first video formats that align with Kajabi’s mission, voice, and learning philosophy. This role reports directly to Kajabi, with Snowball serving as the creative YouTube partner supporting the channel's strategic and creative development.

What You'll Do

• Develop and execute YouTube-first video formats aligned with Kajabi’s mission, voice, and learning philosophy.
• Develop concepts, episode outlines, interview structures, and production plans.
• Direct hosts, creators, customers, and guests to capture authentic, engaging performances.
• Partner closely with editors to shape story structure, pacing, and creative vision throughout post-production.
• Collaborate with strategists, marketers, and creative teams to produce videos aligned with channel goals.
• Manage production schedules, crews, vendors, locations, and shoot-day logistics.
• Continuously refine creative formats based on YouTube performance, audience insights, and best practices.
• Maintain a high creative bar while balancing efficiency, organization, and scalability.
• Partner with Snowball to analyze YouTube performance data and continuously optimize for reach, retention, and engagement.

What You'll Bring

• 5+ years of experience producing and directing YouTube or digital-first content.
• Strong portfolio demonstrating exceptional storytelling and creative leadership.
• Excellent interviewing and directing skills, with the ability to make on-camera talent feel natural and confident.
• Strong project management and organizational skills with experience managing multiple productions simultaneously.
• Collaborative mindset and experience working cross-functionally with creative, production, and marketing teams.
• Confidence providing creative feedback throughout production and post-production.
• Passion for AI that actually helps people. Whether it's building smarter workflows, finding creative solutions, or making your team's day a little easier, we want to know how you're using AI to make a real impact, not just checking a box.

Our Values

At Kajabi, customers are called Heroes. They're everyday entrepreneurs using the platform to turn their expertise into income, impact, and independence. Every value below is built around serving them.

• Hero Obsessed: Our Heroes' success is our top priority and every decision starts and ends with them.
• Ship to Learn: We move fast because our Heroes don't have time to wait and progress beats perfection.
• Own the Outcome: When it's your task, you own the result because titles don't solve problems, people do.
• Candor Over Comfort: Feedback is a gift and we debate fiercely, decide decisively, and commit completely.
• Craft Matters: We sweat the details others skip because quality isn't a phase, it's how we build.
• Stronger Together: No egos, no passengers and we pull in the same direction because our Heroes depend on us.

Ready To Apply?

To help us get to know you better, please share the following:

• How do you use AI in your work? We're especially interested in how you're integrating it into your workflows and creative process, not just whether you use it.
• Share work you're proud of. Point us to YouTube content that performed well and genuinely reflects your creative voice and talent.
• Your POV. What do you believe makes great YouTube content? We want to know how you think.
• Salary expectations. What are you looking for in terms of compensation?

Open floor.