Private Duty Marketing Liaison

About the Role

Athena Care at Home provides non-medical home care to patients throughout Connecticut with Companion, Homemaker, and Live-In Services. As a Private Duty Marketing Liaison, you will establish and grow referral relationships with physicians, referral sources, and the community to increase our census. This is a salaried position with an incentive program and weekly pay.

Responsibilities

• Act as a liaison between referral accounts/the community and the agency to identify and develop new potential referral sources
• Develop and maintain a monthly and daily marketing plan based on needs
• Maximize census through effective marketing, sales calls, and public relations
• Effectively develop and implement monthly marketing plans that are organized and strategic
• Manage marketing/sales budgets
• Track and evaluate referrals
• Schedule and conduct meetings with prospective families and applicants

Requirements

• Experience in sales and marketing preferred
• Experience in healthcare (hospice, long-term care, acute care, etc.) required
• Bachelor's degree preferred

Benefits

• Competitive and weekly pay
• Holiday pay for hourly and salaried employees
• Overtime pay for hourly employees
• Career advancement opportunities
• Exclusive employer discount program for eligible team members
• Employer-paid life insurance
• 401(k) with employer match
• Vacation and personal time
• Health, dental, and vision insurance

Athena Care at Home follows federal and state mandatory guidelines regarding staff vaccinations; our vaccination policy requires all newly hired staff to be fully vaccinated against COVID-19 unless they receive an approved exemption, except where prohibited by state law.