Principal Worldwide (WW) GTM Specialist, Amazon WorkSpaces

Enterprises and organizations are moving beyond traditional desktops toward intelligent, cloud-native workspaces that adapt to how people actually work—powered by AI, secured by design, and delivered anywhere. Amazon WorkSpaces is at the forefront of this transformation, offering a portfolio that includes WorkSpaces Personal, WorkSpaces Core, and WorkSpaces Applications. We're building the future of agentic, AI-enhanced work environments that help customers migrate, modernize, and anticipate workflows and tasks through automation.

About the role

AWS is seeking a Worldwide (WW) GTM Specialist to drive the next chapter of growth for Amazon WorkSpaces. You will shape the strategy for how AWS brings intelligent workspace solutions to market—defining the vision, building compelling customer and GTM/sales strategies, and orchestrating programs that help accelerate customer adoption at scale. You'll identify emerging customer needs, build GTM motions around services and solutions, and rally cross-functional and field teams to execute with speed and agility.

Responsibilities

• Define and execute the GTM strategy for Amazon WorkSpaces—identifying high-value customer segments, developing differentiated customer solutions, and building programs that create new customer pipeline, drive acquisition, and accelerate usage of cloud workspaces and applications.
• Shape the narrative around the future of intelligent workspaces—positioning AWS as the leader in agentic, AI-enhanced work environments that transform workforce productivity and security.
• Engage directly with enterprise leaders and partners to communicate the Amazon WorkSpaces value proposition, connecting business challenges to measurable outcomes.
• Build and scale lighthouse engagements that generate compelling proof points, then operationalize those wins into repeatable plays for the broader sales organization.
• Establish data-driven mechanisms to measure adoption, track program effectiveness, and continuously optimize ROI across the Amazon WorkSpaces portfolio.
• Evangelize Amazon WorkSpaces externally through thought leadership, events, and industry engagement—and internally across AWS to drive mindshare and investment.
• Own the strategic business development plan, orchestrating key internal stakeholders (sales, product, engineering, legal, support, partners) to align behind a unified growth agenda.
• Orchestrate field uptake and execution of key sales plays and programs, delivering value to customers through repeatable mechanisms.

About the team

AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.

Qualifications

Basic Qualifications

• 7+ years of working with Business Application Technologies, including End User Compute (EUC), Supply Chain, Contact Center as a Service, Consumer Data Applications, Encrypted Communications, and/or Communication Developer Services.
• 7+ years of Go-To-Market, Business Development, Sales, or Consulting experience.
• 7+ years of technology sales experience selling enterprise software, networking, infrastructure, managed hosting services, or cloud computing services.

Preferred Qualifications

• Experience as a founder or executive focused on related segments, or as a practice leader or business unit owner.
• Experience selling to Fortune 1000 or Global 2000 organizations.
• Experience interpreting data and making business recommendations across leadership and cross-functional teams.
• Experience with cloud computing or web services or related areas.
• Experience negotiating complex deals with customers and partners.
• Experience conducting in-depth analysis of issues at a selling partner or customer level and providing actionable recommendations.
• Experience developing technology solutions and evangelizing end-to-end technology roadmaps that guide IT transformations toward cloud computing.

Benefits

• Comprehensive health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance, and optional supplemental life plans).
• Employee Assistance Program (EAP), Mental Health Support, Medical Advice Line.
• Flexible Spending Accounts.
• Adoption and Surrogacy Reimbursement coverage.
• 401(k) matching.
• Paid time off and parental leave.
• Sign-on payments and restricted stock units (RSUs).

Pay

• USA, CA, East Palo Alto: $193,700 - $262,000 USD annually
• USA, CA, Santa Clara: $193,700 - $262,000 USD annually
• USA, NY, New York: $193,700 - $262,000 USD annually
• USA, TX, Austin: $176,100 - $238,200 USD annually
• USA, WA, Seattle: $176,100 - $238,200 USD annually