Principal UX Designer I

About the role

A Principal UX Designer tackles difficult and complex creative problems, leading design strategy and the creative toolkit for multiple businesses or product lines. This role mentors and trains the design community while serving as an expert user of various design tools.

Responsibilities

• Customer (or User) Focus
  • Deeply understands customer use cases and drives clarity where needed.
  • Analyzes competitor product sets and strategies to inform customer decisions.
  • Partners with data scientists to better understand customer needs.
• Creative Problem Solving
  • Targets and solves the organization’s most complex ("wicked") problems.
  • Thoroughly analyzes briefs to ensure the right problem is being addressed.
  • Applies advanced critical and design thinking to identify innovative solutions.
  • Iterates and tests solutions to validate problem resolution.
  • Shares learnings to advance the organization’s creative direction.
• Product Design
  • Leads and drives the UCD (User-Centered Design) vision for complex problems.
  • Explores future scenarios beyond the current release cycle.
  • Collaborates with UX Researchers to define user needs and set design principles.
  • Defines and evangelizes interaction patterns that shape the company’s UI brand.
  • Executes strategic user research to define the portfolio’s user experience.
  • Contributes to defining product strategy.
  • Communicates the importance of real customer engagement in product development.
• Data-Driven Analysis & Testing
  • Extracts relevant data to develop unique UX research strategies.
  • Mentors other UX researchers in data-driven analysis and testing.
  • Identifies data gaps and introduces new analytical tools.
  • Oversees the testing of design work and presents findings to guide the organization.
• Technical Skills
  • Expert knowledge of the organization’s tech stack.
  • Power user of design and prototyping software (e.g., Axure, Sketch, InVision).
  • Serves as a key point of contact for product and tech teams.
  • Conducts masterclasses to train other designers.
  • Produces pixel-perfect designs across all platforms.
  • Trials and introduces new tools to the organization.
• Competencies
  • Personal Capability
    • Models self-development and supports others in their growth.
    • Fosters an atmosphere of continual improvement.
    • Seeks high-level sponsors and mentors.
    • Plans future career moves and assignments.
  • Problem-Solving and Analysis
    • Identifies new trends, potential problems, and opportunities early.
    • Coaches others on analyzing information to solve problems.
    • Encourages alternative approaches to complex problem-solving.
  • Innovation
    • Actively contributes to a culture of innovation.
    • Focuses innovative efforts on high-impact areas.
    • Supports others in sharing new ideas.
    • Takes calculated risks and learns from success and failure.
  • Interpersonal Skills
    • Communication
      • Delivers clear, high-impact presentations.
      • Develops trusted two-way communication with stakeholders.
      • Provides clear direction and purpose.
      • Ensures team members understand how their work fits into the broader organization.
    • Collaboration and Teamwork
      • Promotes cooperation within and across teams.
      • Keeps the team informed of relevant information.
      • Resolves conflicts and fosters collaboration with other teams/divisions.
    • Relationship Building
      • Balances results with concern for others’ needs.
      • Stays attuned to individual concerns within the work group.
      • Builds relationships across teams to enhance business results.
      • Adds value to relationships and manages conflict effectively.

Requirements

• Experience: 10–15 years of relevant experience (U.S. only).
• Education: Specific requirements not specified.

Pay

U.S. national base pay range: $115,400 – $192,300. Geographic differentials may apply in some locations. This role is eligible for an annual incentive bonus.

Benefits

Country-specific benefits are offered. Well-being and happiness initiatives are included to support long-term career success.