Principal Product Manager – Digital Marketing Transformation
Oliver James · New York, United States · 3 wk ago
MarketingFull-time
We’re partnering with a leading Life Insurance organization that’s making significant investments in its digital customer experience and marketing capabilities. As part of this transformation, we’re seeking a Principal Product Manager to lead product delivery across a major digital marketing program.
About the role
You will own the delivery roadmap for a new Optimizely platform, working closely with Marketing, Technology, and Engineering teams to shape the future of the organization’s partner-facing digital ecosystem. This is a fully remote, long-term contract opportunity.
Responsibilities
- Lead product delivery for a large-scale website and digital experience transformation.
- Partner with Marketing and Engineering teams to prioritize initiatives based on measurable business outcomes.
- Drive Sprint and PI Planning to ensure delivery teams have clear, execution-ready backlogs.
- Manage competing stakeholder priorities while keeping delivery aligned to strategic objectives.
- Support initiatives across AI-enabled content creation, experimentation, personalization, and digital analytics.
Requirements
- Proven track record delivering digital platform, website, or MarTech initiatives.
- Comfortable operating in a hybrid Product/Project Management capacity.
- Experience within the Insurance industry—particularly Life Insurance—or another highly regulated industry such as Financial Services is highly beneficial.