Principal Marketing Metrics/Insights and Reporting Analyst
Responsibilities
Acts as a trusted advisor to multiple business partners on a wide range of Metrics & Reporting projects from ad-hoc requests to large-scale cross-functional engagements.
Leads and oversees PMO governance-related discussion with project, business, functional and operational leaders and teams, ensuring their understanding of and commitment to established policies and objectives.
Collaborates on roadmaps with marketing Metrics & Reporting and allied teams to ensure clear direction and priorities for data collection, synthesis and analysis.
Manages and executes complex projects spanning multiple product lines and areas of the business.
Engages with business partners and IT to help shape data architecture strategy and associated analysis and reporting methodologies.
Analyze asset and tactic performance to support campaign optimization, including (but not limited to) A/B tests, SEO/SEM performance, Generative Engine (GE) performance, lift analyses, channel analytics, funnel and conversion analytics, etc.
Translate data into clear insights and recommendations for stakeholders.
Qualifications
- Bachelor’s degree in Analytics, Marketing, Business, Statistics, or related field
- Minimum of 8-10 years of relevant experience or equivalent combination of education and experience in Metrics and Reporting
- Good business English skills (Written and spoken)
- Experience working with Business Intelligence (BI), data visualization and reporting tools
- Power BI experience
- Statistical, analytical and problem-solving skills
- Ability to travel up to 20%, both domestic and international
Pay
The annual base salary range for this position is $165,000 to $180,000. Actual compensation will depend on factors such as qualifications, skills, competencies, geographic location, and relevant experience.
Benefits
- Health, Dental, and Vision Insurance
- Life Insurance
- Critical illness, Accident, and Hospital Indemnity Insurance
- 401(k) Savings Plan
- Health Savings Account
- Leave of Absence Benefits
- Paid Time Off
About Us
Brightest minds + technology and innovation + business transformation
The people of Diebold Nixdorf are 23,000+ teammates of diverse talents and expertise in more than 130 countries, harnessing future technologies to deliver personalized, secure consumer experiences that connect people to commerce.
Our culture is fueled by our values of collaboration, decisiveness, urgency, willingness to change, and accountability.
-Diebold Nixdorf is an equal opportunity employer and we value diversity at our company.
We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, gender identity, age, marital status, veteran status, or disability status.