Principal Consultant, Data 360 (Data Cloud)

About Us - CloudMasonry CloudMasonry is a full-service Salesforce consultancy with multi-cloud expertise, serving enterprise clients through onshore, collaborative teams. Senior consultants shape the solution, and we were the first Salesforce consultancy to build AI into a complete delivery methodology, where it keeps requirements, documentation, and reporting moving so our teams spend more time with clients. With offices in the US and UK, 65+ consultants holding 350+ Salesforce certifications, 559+ completed projects, a 4.9 CSAT, and an 89% repeat-client rate, CloudMasonry works with enterprise clients on their most complex Salesforce programs. About The Role The Principal Consultant, Data 360 is a hands-on, client-facing delivery role within CloudMasonry’s Data & AI Practice. You will design and build the data foundation our clients rely on: ingesting data from Salesforce and external systems, modeling it, resolving identities, and activating unified profiles and insights back into the applications and agents their teams use every day. Your primary focus is Data 360, with the ability to also deliver on core Salesforce CRM. Data 360 work rarely lands on a clean org: unified profiles are built largely from Sales Cloud and Service Cloud data, activations are consumed back inside those clouds, and when a client asks why a record looks wrong, the answer is often in the CRM rather than the data platform. You will configure and troubleshoot Sales Cloud and Service Cloud yourself and advise on core object model and automation changes, and on blended engagements you may pick up CRM work directly. This is a senior individual contributor position. You will own significant workstreams end to end, from requirements through configuration, testing, deployment, and client enablement. You will be the senior Data 360 voice on projects. Success in this role means being comfortable with messy source data, unclear ownership, and clients who are still deciding what their data model should look like. You will bring an informed point of view, document decisions clearly, and diagnose root causes. This role reports to the Data & AI Practice Lead and works closely with Solution Architects, Engagement Managers, and Project Leads on assigned engagements. Key Responsibilities Data 360 Implementation & Build Configure data spaces, data streams, data lake and data model objects, transformations, and insightsBuild ingestion pipelines from Salesforce and external systems into the Customer 360 modelDesign and tune identity resolution rulesets, and validate unified profile outputActivate segments and insights to Marketing Cloud, core CRM, Agentforce, and other systems Core Salesforce CRM Configure and troubleshoot Sales Cloud and Service Cloud, including declarative automationAdvise on the core org changes Data 360 depends on, and take CRM workstreams when needed Discovery & Design Lead requirements and data discovery workshops with business and technical stakeholdersProduce source-to-target mappings, data models, identity resolution and functional designsAdvise on data governance, access control, consent handling, and consumption implicationsDocument data quality findings and recommend the permanent fix, not just a workaround Client Delivery Own delivery workstreams end-to-end in conjunction with a Project Manager: discovery, design, build, test, deploy, and hypercareCommunicate status, risks, and estimates, and raise risks early with the Engagement ManagerRun UAT and enable client admins to operate what we build Ideal Candidate Profile Experience 5+ years of hands-on Salesforce experience, with at least 2 years implementing Data 360 (Data Cloud)At least two full-lifecycle Data 360 implementations delivered in a client-facing or internal-customer-facing role, from discovery through productionDemonstrated ownership of identity resolution design on a real implementationConsulting experience strongly preferred; systems integrator or agency background is a plusBachelor’s degree in a technical or business field, or equivalent applicable work experience Data 360 Platform Expertise Deep working knowledge of the Data 360 architecture: data spaces, data streams, data lake objects, data model objects, and the Customer 360 data modelPractical command of identity resolution: match rules, reconciliation rules, unified individual output, and how to debug a ruleset that is over- or under-matchingSegmentation, calculated insights, streaming insights, and activation targets including Marketing Cloud, core CRM, and AgentforceData transformations, both batch and streaming, and when each is appropriateData 360 connectors and ingestion patterns, including the Salesforce CRM connector, cloud storage, MuleSoft, and Ingestion APIExperience with zero-copy data sharing to and from Snowflake, Databricks, Google BigQuery, Amazon Redshift, or other similar platformsStrong SQL, including the ability to write and tune the queries behind calculated insights and transformationsHands-on Sales Cloud and Service Cloud configuration experience, including object model design, permissions and sharing, and declarative automation (Flow, validation rules, permission sets)Familiarity with Agentforce and how grounding an agent in Data 360 data works in practice is a plusExperience with Tableau, Tableau Next, or CRM Analytics on top of Data 360 is a plusExposure to data migration and ETL tooling (MuleSoft, Informatica, Fivetran, dbt, or similar) is a plus Delivery & Consulting Skills Comfortable with the full range of project documentation, including business process documentation, requirements definition, configuration workbooks, data models, and detailed functional designsWorking fluency with Scrum or Agile delivery and with project management constructs such as RAID logs and RACI matricesSets and meets commitments, flags risk early, and proposes a mitigation rather than just the problemHandles client disagreement directly and professionally, including telling a client when the thing they asked for is the wrong answerHigh degree of self-management; able to run a workstream without daily direction Communication Strong written and verbal communication, including the ability to write client-ready documents and lead workshopsAble to adjust register for the audience: technical depth with data engineers and admins, business framing with leadersExplains data concepts in plain English without either oversimplifying or hiding behind jargonComfortable representing CloudMasonry in client and partner settings Certifications Required: Salesforce Certified AdministratorSalesforce Certified Data 360 Consultant (formerly Data Cloud Consultant)Salesforce Certified Sales Cloud Consultant or Service Cloud Consultant Preferred: Salesforce Certified Data ArchitectSalesforce Certified Agentforce SpecialistSalesforce Certified Marketing Cloud Consultant or Email SpecialistTableau or CRM Analytics credential Other Requirements Ability to work independently and manage competing priorities across multiple engagementsUS-based and authorized to work in the United States without sponsorshipTravel requirements are contingent on client needs and may range from approximately 25% to 50% Benefits & Perks Full-time position with a competitive salaryComprehensive medical, dental, and vision insurance401(k) with up to a 4% company matchUnlimited PTO to maintain work-life balanceParental leave for new parentsPaid company holidaysSalesforce certification reimbursementPerformance-based bonus eligibility Diversity, Equity, & Inclusion At CloudMasonry, diverse perspectives drive innovation. We embrace candidates from all backgrounds and experiences to build a stronger, more inclusive team. You will find your place with us if you are passionate about problem-solving and collaboration. Application Process After submitting your resume, you will receive an email invitation to complete an applicant assessment. This assessment helps us align your skills and attributes with the role. Candidates who do not complete the assessment will not be considered for the position. Join CloudMasonry and take your Salesforce consulting career to the next level! We participate in E-Verify, a federal program used to confirm employment eligibility and authorization to work in the United States.