Principal Business Strategist

About the role

This role supports the development and operations of New Glenn, a single-configuration, heavy-lift orbital launch vehicle capable of routinely carrying people and payloads to low-Earth orbit, geostationary transfer orbit, cislunar, and beyond. Its first stage is fully reusable, and the vehicle was designed from the beginning to be human-capable.

Responsibilities

• Lead development of New Glenn's long-term business strategy and annual business plan, serving as the authoritative reference for strategic decisions and resource allocation; translate market dynamics and competitive shifts into actionable recommendations through quarterly strategy updates and monthly business reviews
• Build comprehensive financial models, business cases, and ROI analyses to underwrite major investments, product upgrades, and go-to-market initiatives; leverage scenario planning, predictive analytics, and AI-driven tools to anticipate market shifts, regulatory changes, and technology disruptions
• Identify and evaluate structural levers of the business model that unlock growth, profitability, and competitive advantage
• Go-to-Market & Commercial Strategy Design and continuously refine New Glenn's pricing strategy — including base-plus-marginal pricing mechanisms — anchored in competitive intelligence, customer value, and revenue optimization
• Support strategic capture efforts by developing proposal elements, customer-facing business cases, and 'where to play / how to win' frameworks; equip the sales organization with compelling value propositions and competitive positioning materials
• Engage directly with customers through technical interchange meetings to gather market intelligence, validate strategic assumptions, and translate requirements into recommendations for product and commercial teams
• Product & Solutions Strategy Partner with New Glenn Architecture and Mission Management teams to align the product roadmap with market demand, customer needs, and competitive differentiation
• Evaluate new product concepts, payload accommodation solutions, vertical integration opportunities, and make-vs-buy decisions through rigorous business case analysis
• Build AI and advanced analytics capabilities to rapidly develop engineering-driven solutions responsive to evolving customer requirements
• New Business Model & Concept Development Identify, develop, and architect new business model opportunities and cross-business unit value propositions in collaboration with internal Blue Origin entities (e.g., TeraWave, Lunar Permanence, National Security Programs, Engines)
• Evaluate strategic partnerships, joint ventures, and collaboration models that expand New Glenn's addressable market; develop business cases for adjacent markets, new customer segments, and innovative commercial concepts
• Strategy Execution & Market Intelligence Translate strategic plans into executable initiatives with clear ownership, milestones, and performance metrics; partner with the PMO to ensure initiatives are appropriately resourced and delivered, and connect strategic priorities to workforce planning and budget decisions
• Maintain a comprehensive view of the competitive landscape — including launch vehicle providers, in-space transportation, and adjacent markets — by synthesizing intelligence from sales teams, industry events, and public sources into actionable leadership insights; develop "Next Best Alternative" pricing models by segment to sharpen competitive positioning

Requirements

• Bachelor's degree required in Engineering, Business, Economics, Finance, or related field
• MBA, M.S., or other advanced degree strongly preferred
• 10+ years of progressive professional experience in one or more of the following areas: Corporate strategy or business strategy, Business development or commercial strategy, Financial planning & analysis or corporate finance, Program management or strategic operations, Strategic advisory or analytical roles, Space industry experience required, demonstrated through direct work experience in aerospace, launch services, satellite operations, defense, or adjacent space sectors
• Proven track record of developing and presenting business strategies, financial models, and business cases that influenced executive decision-making at the VP, SVP, or C-suite level

Qualifications

• Education: Bachelor's degree required in Engineering, Business, Economics, Finance, or related field. MBA, M.S., or other advanced degree strongly preferred
• Experience: 10+ years of progressive professional experience in one or more of the following areas: Corporate strategy or business strategy, Business development or commercial strategy, Financial planning & analysis or corporate finance, Program management or strategic operations, Strategic advisory or analytical roles, Space industry experience required, demonstrated through direct work experience in aerospace, launch services, satellite operations, defense, or adjacent space sectors
• Track Record: Proven track record of developing and presenting business strategies, financial models, and business cases that influenced executive decision-making at the VP, SVP, or C-suite level

Preferred Qualifications

• 5+ years of experience in the space or aerospace industry, with exposure to launch vehicles, satellite systems, in-space transportation, or defense programs
• Experience supporting strategic capture efforts, including proposal development, competitive strategy, and 'where to play / how to win' frameworks
• Demonstrated experience with pricing strategy for complex B2B or B2G products/services
• Familiarity with government acquisition processes, including understanding of Department of War, NASA, or intelligence community procurement and budgeting cycles
• Experience with business model innovation, including development of new revenue streams, partnership models, or cross-business unit solutions
• Track record of customer engagement, including participation in technical discussions, business case presentations, or strategic account planning
• Experience with AI/ML tools and their application to business strategy, customer solution development, or predictive analytics
• Exposure to regulatory and policy environments affecting the space industry (FAA, FCC, ITAR/EAR, export controls)
• Prior experience in high-growth technology companies or capital-intensive industries (aerospace, defense, energy, automotive, semiconductors)