PrestaShop SEO Audit & Action Plan

Pages sit in the index without ever ranking, and the reason is spread between the template, the URLs, and the content. Nobody links to them. The PrestaShop SEO Audit & Action Plan is a specialist reading your store and your Search Console data, then returning a ranked plan: what is wrong, what it costs you, and the exact fix. The pages Google is ignoring, and exactly why.

A Specialist Audits Your Live PrestaShop Store

• The specialist crawls your live store, then reconciles three independent signals against each other: what the crawler can reach, what Google has actually indexed (via Search Console where you grant read access), and what your PrestaShop configuration says should happen.
• The interesting findings live in the gaps between those three – a category that is internally linked and in the sitemap but absent from the index, a faceted URL that is indexed but should never have been crawled, an hreflang cluster that validates in isolation but points at the wrong shop’s canonical.
• Each finding is then scored on three axes – severity, business impact, and fix effort – so the report is ordered by what will move revenue first, not by how alarming a warning looks.

What the Report Looks Like

Findings are ranked before they are described, so the first thing you read is what to do first. Example document with invented data: your version names your store, your URLs, and your modules.

Who It Is For

• Book it if organic traffic has stalled, dropped after a redesign or a migration, or never matched the size of your catalogue, or if you are an agency that wants an independent PrestaShop opinion before a rebuild.

What the Report Actually Names

Concrete, not theoretical. On a real PrestaShop store the findings read like this: layered-navigation URLs, the ?q= and attribute-filter kind, crawled and indexed in their thousands while real product pages wait for attention; a canonical pointing at a URL that redirects, so Google never settles on the page you wanted ranked; an hreflang cluster missing its x-default or still naming a language the shop no longer serves; Product schema that loses Rich Results eligibility because price or availability is absent on combination products; and category pages several clicks deep with no inbound internal links at all.

Concrete Recommendations

• We discard the cosmetic warnings that generic checkers love and merchants waste weeks on: chasing a green PageSpeed number that does not reflect field data, rewriting meta titles that already rank, adding schema to pages that will never earn a rich result, or buying links when the real problem is that the pages are not indexed at all.
• We call out the “SEO work” that looks productive but moves nothing, so your team spends its effort where rankings and revenue actually respond.

What Is, and Is Not, Included

• The audit is the diagnosis and the plan, not the implementation. We do not apply changes, edit your code, or sell ranking guarantees as part of it. If you want the findings fixed, a module built, or a penalized site recovered, we scope that separately and say honestly when no module and no extra spend is the right answer.
• Many recommendations can be applied with our open-code tooling, but nothing in the report obliges you to buy anything.

Priced at €490, Fixed.

Where It Fits

• An SEO Audit sits naturally beside a Performance Audit, since Core Web Vitals are a ranking signal and a slow store undermines the very fixes you paid to identify, and beside ongoing SEO Care once the foundations are sound and the work turns into holding the ground you gained.

Why Trust This Diagnosis

• We put our own store through this process after a real organic-traffic cliff and traced it to canonical and link-handling regressions, and we build the PrestaShop SEO tooling merchants use every day.
• You get a diagnosis from people who fix these problems for a living: open code, no black boxes, and a straight answer about what needs doing whether or not a module is part of it.

How Every Finding Is Written

Symptom, the evidence it was drawn from, why it happens on PrestaShop, the fix, the effort, and how to confirm it worked. Written so a developer can act without asking a follow-up question.

PrestaShop 1.6 to 9, PHP 7.1 and newer

One ZIP installs on every PrestaShop release from 1.6 through the current 9.x, and runs on PHP 7.1 and every version since.