PR & Content Manager
About Origence
With 30 years at the forefront of fintech innovation, we specialize in SaaS lending solutions that lead the industry. Our core mission is customer-centric, focusing on empowering Credit Unions across the United States with the tools to offer accessible, competitive lending services. We're deeply committed to enhancing the financial ecosystem for a broad network of credit unions, members and auto dealers. We invest in our greatest assets, our employees, and foster a culture of innovation and ownership through freedom and responsibility. We celebrate fiscal accountability, operational rigor and efficiency to create a sustainably healthy and robust business for the long term.
PR & Content Manager
Develop a media relations strategy, seeking high-level placements in print, broadcast, and online media
Plan and execute public relations initiatives that build and nurture a favorable public image for CU Direct within multiple vertical markets
Create press releases and other media-related correspondence
Maintain PR/News pages on corporate and brand websites
Identify and train appropriate staff for media interviews
Monitor and report performance data for all PR activities
Manage annual public relations budget in alignment with marketing budget
Provide regularly scheduled reporting and monthly presentations to management
Content Creation Management
Work closely with marketing team to develop a content strategy that aligns with marketing goals and drives high engagement
Plan and execute content initiatives including blog articles, case studies, white papers, editorials, and other forms of owned media that positions CU Direct as a thought-leader in multiple vertical markets
Develop and manage a content calendar to ensure regular content throughout the year
Keep up to date with industry best practice and monitor content activities of competitor websites
Track web analytics to ascertain engagement levels and evaluate the impact of content to continuously improve engagement strategy
Manage and nurture outsource content writers to create impactful and accurate content across multiple channels
Work with digital marketing writer to monitor social media and online conversations, and respond with appropriate messaging
Repurpose content for social media and blog
Work closely with marketing team to develop blog strategy that aligns with digital marketing goals (SEO, SEM)
Benefits
Flexible Working Environment
Paid Time Off
401k (8% match)
College Tuition Benefits/Tuition Reimbursement
Good Benefits Options
Company Culture!
Cultural and Holiday Celebrations
Theme Days like Star Wars Day & Bring your Kids to Work Day
Monthly Townhalls and Quarterly Company Meetings
Pay
The starting salary range for this full-time position is $99,400 - $124,300 per year. Base pay will take into consideration internal equity, candidate’s geographic region, job-related knowledge and experience among other factors.
Schedule
Full-time position.