PR and Brand Engagement Coordinator (Hybrid)

Responsibilities

• Amplify brand visibility through strategic PR and social campaigns.
• Manage daily press relationships and coordinate product mailings.
• Support high-impact earned media campaigns in collaboration with the brand engagement team.
• Execute press events, product launches, press previews, and influencer trips.
• Manage relationships with external PR agencies, brand partners, and media contacts.
• Liaise with internal and external teams to ensure on-brand execution of product launches, press events, and brand initiatives.
• Support internal press opportunities.
• Manage agency invoices, budget tracking, PR closet inventory, and general department coordination.

Qualifications

• Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
• 1-3 years of experience in PR, communications, or influencer marketing.
• Demonstrated success managing PR campaigns for consumer-facing brands.
• Established network in press, influencers, events, social media, and beauty industry.
• Strong organizational skills with meticulous attention to detail and the ability to manage multiple projects in a fast-paced environment.
• Excellent written and verbal communication skills.
• Creative thinker with sharp attention to detail and excellent project management skills.
• Proficiency in PR monitoring tools (e.g., Cision, Launchmetrics) and Microsoft Office Suite.

Preferred Qualifications

• Beauty or luxury fashion experience preferred.
• Knowledge of fragrance industry and competitor landscape strongly preferred.