Platform Strategy Producer - TikTok

Responsibilities

• Manage and grow a TikTok presence with over 15MM subscribers
• Seek through and review hours of footage to find the best possible contextual creative for the platform.
• Work hand in hand with the creative team to turn timestamps into high quality contextually relevant video content
• Plan and execute the programming and content distribution for YouTube channels via a thought out content calendar
• Continuous active listening on brands currently tracking every follower interaction: comments, responses, DM’s
• Willing to go beyond basic metrics tracking to analyzing and drawing hypothesis, including providing a daily digest of observations + recommendations
• Seek opportunities to insert the brand in social conversation, whether around relevant trending topics/news or engaging with social influencers/celebrities/other brands

Requirements

• Proven track record of success growing or managing YouTube channels
• Experience working on and growing TikTok channels via smart promotion, tactical platform usage and creative analysis.
• Deep knowledge of TikTok best practices and how to drive channel growth
• A working knowledge of SEO best practices in across YouTube and Google Search
• Consider yourself a Social Media “know it all” and have experience working across a variety of social platforms: Facebook, Twitter, Instagram, TikTok, Pinterest, etc.
• Can combine creativity and analytics with the ability to convert into a story
• Innate curiosity and ability to adapt + be flexible, whether with new tools, platforms, processes, etc.

This position is a three to six month temporary residency with the potential to go full-time immediately following. We are currently accepting applications for this position to start immediately.