Performance Marketing Specialist
About the Company
Dyna Robotics is pioneering the next generation of robotic manipulation through cutting-edge foundation models. The company’s mission is to help businesses automate repetitive, stationary tasks using affordable, intelligent robotic arms. By leveraging the latest advancements in AI and robotics, Dyna Robotics is shaping the future of general-purpose robotics, one manipulation skill at a time. Team members collaborate in a fast-paced, innovation-driven environment focused on practical, real-world automation solutions. Joining Dyna Robotics offers the opportunity to contribute to impactful technology that transforms how organizations operate.
About the Role
The Performance Marketing Specialist is a full-time remote role responsible for planning, executing, and optimizing data-driven marketing campaigns across digital channels. This role involves collaborating with sales and product teams to align marketing initiatives with growth objectives, as well as conducting market and audience analysis to refine targeting and messaging.
Responsibilities
- Own and optimize Google Ads / PPC accounts end-to-end
- Manage budgets, bids, billing, and campaign performance
- Handle MCC structure, compliance, and ad operations
- Set up and manage paid media campaigns (such as search, social, and display)
- Track performance against KPIs and conduct A/B tests to improve conversion rates
- Generate performance reports and provide insights and recommendations to improve overall marketing ROI
- Report ROI and scale winning campaigns for clients
- Participate in regular virtual meetings and cross-functional projects
Requirements
- Proven hands-on experience with Google Ads / PPC at scale
- Familiarity with MCC, billing, compliance, and ad operations
- Fluent professional English